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Tell the Truth with PPC Ads for Higher Landing Page Conversion
PPC News Source: http://www.aimclearblog.com
Story Found By: aimClear 1774 Days ago
Category: PPC
At times we all take a little liberty with ad copy and weave harmless hyperbole into ads to help insure a good click through rate (CTR). It’s crucial that promises made with PPC ads are fulfilled, not only in ad copy and on landing pages, but with truths surrounding the reality of the products we’re selling.
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