Sphinn Home » Yahoo
Avatar Went Hot: July 1, 2008 - 12:57 pm
Posted By: andrewsho 98 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Yahoo
Barry Schwartz bids adieu to our favorite SEO 1.0 tool.
7 Comments     

Comments

from johnandrews 98 days ago #
Votes: 5 | Vote:
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Now we can have fun highlighting the SEO web sites that continue to recommend the free Overture keyword reseacrh tool from yahoo?

from clickfire 97 days ago #
Votes: 0 | Vote:
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It was still working? Wow.

from bartimus 97 days ago #
Votes: 1 | Vote:
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This issue is what I feel is wrong with Yahoo fundamentally. Anyone who has ever thought of doing business through a website has seen and used this tool. Is it really that impossible to make work? Search is what Yahoo was created for. Surely there is search data that can easily be aggrigated.

I have felt for years that the keyword tool page should be used as a place to market to those who use the tool. Allow advertising on the page, make the thing work consistently and pretty soon, the page pays for itself. However, considering we are talking about Yahoo here, maybe not.

It would be worth a try at the very least.

You can tell alot about any company in the small decisions they make. I am sure we all knew this was coming.

from DarkMatter 97 days ago #
Votes: 0 | Vote:
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@Bartimus

I agree. They had the market cornered for keyword research for a while and they wasted the opportunity to monetize it.

from St0n3y 96 days ago #
Votes: 0 | Vote:
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I haven't used that tool since 1997. Never thought much of it at all.

from yojpotter2 96 days ago # - show/hide this comment
Votes: -1 | Vote:
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I guess some tools just have to go.

from Gab 96 days ago #
Votes: 0 | Vote:
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Interesting to note that domainers also heavily relied on this tool for a long time. I myself used it to help inspire domain purchases. Unfortunately, it's inaccurate data has made some of those purchases pretty stupid, in hindsight.

@Bartimus: way to hit the nail on the head. Yahoo is a _____? company (fill in the blank). It has no identity. Are they an email company? Hosting? Directory? Search? Portal? Financial tools/info? Games? Sell off the lot of it (maybe not email; a community of users is very useful), I say and focus on search. Or else do a better job with the homepage funnelling people to your search bar! They have equal traffic to Google, yet can't hit 20% market share of search to G's 70? LAME.


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