What the Marlboro Man can teach you about Branding

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News Source: http://www.smallfuel.com
Published: Jul 09, 2008 - 05:41 pm
Story Found By: TheNanny612 1312 Days ago
Category: SEM

Small Fuel Marketing Blog explains the importance of branding by showing the success story of "The Marlboro Man" in the 80’s. The Marlboro Man even appealed to the non-smokers.
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