Sphinn - Using AdWords to Name Your Book?

Sphinn Home » Google AdWords

3
Sphinn It!

Using AdWords to Name Your Book?

Posted By: JonKelly 655 days ago
Topic Type: News Story (Jump to http://www.economist.com)
Category: Google AdWords

Buried deep in this week's Economist was a book-review. The interest for us? The book (about computer-assisted decision making) was named "Super Crunchers" after the author tested that title against "The end of intuition" in AdWords! Will this be a new trend, copy testing on AdWords prior to product launch?

Discuss

Who Desphunn This (0)

Comments

Log in to comment or register here.

Sphinn Sponsors

Be a Sphinn Sponsor - Click Here

Top 10 Most Sphunn
In What's New

It’s All About Local Organic Domina... (18)
Free PDF SEO Guide Ebook by Hobo-We... (16)
Avoiding Twitter Spammers (15)
Where the European SEO industry rea... (14)
Twitter Unveils New UI; What This M... (13)
Online Genesis: Chapter 1 (And Part... (13)
Mark Prints for Self on Other’s Blo... (11)
Some Rules To Follow As An Internet... (11)
Real time search engines; the hype ... (10)
Landing Pages On A SMB Budget (7)

Latest Comments

Search Marketing Expo

Save the date for:
• SMX Singapore - July 2-3, 2009
• SMX São Paulo - August 4-5
• SMX East - October 5-7, 2009
• SMX Stockholm - 12-13 October, 2009
• SMX Mexico - November 11, 2009

Search Marketing Now

Learn more about search marketing through free online webcasts and webinars from our sister site Search Marketing Now.

Upcoming Webcasts:

How Large Offline Marketers Drive Superior Search Marketing Results - July 21, 2009
Trademarks, Brand Terms and PPC Advertising: Updates You Must Know - July 22, 2009
Attribution Management Buyers Guide - July 28, 2009