Sphinn - Where in the World is the SEO Talent?

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Sphinn It!

Went Hot: July 18, 2008 - 6:22 am
Posted By: kenclark 353 days ago
Topic Type: News Story (Jump to http://www.onwardsearch.com)
Category: Other Search Marketing

Knowing that the search marketing industry is currently talent constrained, I wanted to take a look at where the search marketing talent was located. To get a feel for this I chose to use SEMPO's member roster as a baseline to assess where search marketing professionals and companies are located throughout the United States and the World.

10 Comments

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Comments

from bbcarter 352 days ago # - show/hide this comment

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I am evidently in one of the least SEO-talented states... one key reason why business is so good for us!

from benkaeding 352 days ago #

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I am not sure that I believe that most SEO Professionals are members of SEMPO. They cost is high ($299 USD for new individual members) and the benefits is small. Unless it just makes you feel better to be part of a group. Who wants to be a sheep?

from paisley 352 days ago #

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i'm not a member of SEMPO and have been doing SEO since 94 (AOL) -95 (Webcrawler and Yahoo! DIR)

Why be a member of SEMPO? (not bashing them, just don't feel the neccessity... )

Now, do i have a PRO membership to SEOMoz? yes.. that is a justifible expense to my employer, SEMPO? What is the justification vs. the expense? Where is the ROI?

from Skitzzo 352 days ago #

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Yeah, I'd have to agree that SEMPO probably doesn't accurately represent the industry. However, I'm not sure where else you'd be able to get this kind of data from either.

from rodonnell 352 days ago #

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I completely agree that the majority of SEO professionals aren't SEMPO members, however I used their membership information because it is likely farily proportionate to the actual numbers.

This is why i choose to represent their information as a heatmap so everyone could visualize the distributions and concentrations of SEO professionals, as opposed to focusing on the actual numbers.

from randfish 352 days ago #

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If you wanted to, you could also use the SEOmoz survey data, which looked at around 3,000 search professionals worldwide - http://www.seomoz.org/survey/responses/show/4

I believe the stats there have a big enough representative sample to be accurate (or at least, relevant).

from yojpotter2 351 days ago #

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Thanks for the nice visuals..^^ now I can cleraly remember which places have the most SEO talents..^^

from Aussiewebmaster 351 days ago #

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Rand while I agree your survey has more responses there is no way the UK has more talent than Australia......

from seobro 350 days ago #

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Actually, there is a lot more work in Miami than Chicago, plus Florida has many more large cities like - Jacksonville, Tampa, and Orlando. That said states like Arkansas and Alabama have very little talent or work. Rust belt has some talent, but very little work.

from wrttnwrd 348 days ago #

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Hmph. Where in the world are the clients who see the need for talented SEOs? As long as 75% of clients will hire any moron to optimize their site right out of the rankings, there won't be a real demand.