Topic Type: News Story (Jump to http://www.barrywise.com)
Category: Online Marketing
4 Comments
4 Comments
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Comments
Some nice suggestions in there.
Noticed this morning that the FTC is holding workshops and taking comments on environmental marketing, to reduce the amount of greenwashing that happens in the building and textile industry:
http://www.environmentalleader.com/2008/07/16/ftc-examines-green-building-new-green-guides-definitely-in-2009/
A workshop in January addressed the marketing of carbon offsets and renewable energy certificates,
http://www.environmentalleader.com/2008/01/09/ftc-holds-first-workshop-on-green-advertising/
One in April looked at green packaging claims.
http://www.environmentalleader.com/2008/05/01/wal-mart-weighs-in-on-packaging-at-ftc-green-guides-workshop/
The old guidelines:
http://www.ftc.gov/bcp/grnrule/guides980427.htm
Hey thanks - some great resources for Green ideas!
itcn, Thanks for trying to make marketing more green. :-)
Thank you, Barry. It's great seeing posts at Sphinn that are concerned with how we can design and market responsibly, and consider the impacts of how we interact with the world.
I'd love to see more here. :)