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Avatar Went Hot: July 23, 2008 - 7:23 am
Posted By: DoshDosh 44 days ago
Topic Type: News Story (Jump to http://www.techcrunch.com)
Category: News Sites
Google’s on and off negotiations with Digg have been back on in a big way for the last six weeks, we’ve heard from multiple sources inside of Google, and the two companies are close to a deal that will bring Digg under the Google News property. The acquisition price is in the $200 million range, says one source
8 Comments     

Comments

from Jill 44 days ago #
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Blech...why would they want it?

from tamar 44 days ago #
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Haha, exactly, Jill.

from ChrisLang 44 days ago #
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I have been predicting this for a while and everyone has disagreed with me. Plus, Google has been seen testing a Digg type voting interface last week. Why would they want it? Digg is highly trafficked and they have the datacenters that can handle the traffic.

Despite the Digg mafia and the top 100 domination, they also hold patents on their social bookmarking algorithms. Not to mention the Google buyout will destroy the current advertising deal between Microsoft and Digg, allowing Google to serve advertising without paying Digg to display them.

Also consider this, if Microsoft picks up Yahoo as a whole, then MS will own Delicious. But then again Ballmer and crew will probably just screw it up.

from jameszol 43 days ago #
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I wonder how Google would use the technology...given that Digg seems to have struggled with getting their users to really pay attention to their advertisements. Would the Digg algo be used for something else entirely?

from DoshDosh 43 days ago #
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I forgot to post this earlier, but here's the link to the digg thread for this article. It's good to hear what the digg user base thinks of this potential deal. Some like it, some don't.

from Eavesy 43 days ago #
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This is possibly the best thing since sliced bread. We are all going to get our sites re-instated, I am hoping for a lift on the lifetime ban on seoco.co.uk and some of my clients sites. There will be no more auto-bury BS, Google will not risk that. Also I can't see Google just banning sites because they don't like them, they are fair with the SERPs, so they will probably be fair with digg. Last thing: it will all go nofollow without any doubt, but who cares? That will just cut down the spam.

Off topic: Have you seen how many ping backs that TC thread has? Now that is some linkbait.

from Brent-D-Payne 43 days ago # - show/hide this comment
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It's about the voting algorithm . . . in my opinion.

from shalom 43 days ago #
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I hope that if a deal is made there will be some positive changes to Digg.com

I'm not sure if a Google deal will defenitly result in sites being re-instated. I have had one of my sites banned from Digg for no reason and I have seen others banned for no reason aswell with no chance to get re-instated. So if a Google deal will help change that great, although I wouldn't bet on it.


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