Sphinn - comScore Also Reports Microsoft Search Share Rise

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comScore Also Reports Microsoft Search Share Rise

Posted By: dannysullivan 720 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Microsoft Searching

We told you so! I can hear Microsoft saying that after they said last week that comScore's ratings what support what Compete was showing -- a big rise in search share. Yep, comScore also found it was due to the Live Search Club promotion. But despite the rise making Google's share drop, Google still had more searches than ever before: 4 billion in the month, for the US. How's Google up on searches and down on share? The overall number of searches in the "pie" increased.

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from JohnnyT 719 days ago #

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Deleted.

from JohnnyT 719 days ago #

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Ah yeah, never mind. Wow. I thought I've had enough coffee today...apparently not. Sorry for the last comment!

from GerBot 718 days ago #

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This is standard for the stock markets now. The city does not expect you to hit targets, you have to beat them.

If a company announces they have 'only' hit their forecasted targets then they will drop in share price.

Most company directors now have to keep something in the bag for final announcements to save the stock price.

Totally ridiculous but it is what it is.

from ppedersen 718 days ago #

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Nice! I wonder how much MSN dropped in comparison. I have a feeling it's the same percentage that Live rose. Or are they officially calling the combined of both "Live"? ...even though searches still occur on msn.com: http://search.msn.com/results.aspx?q=sphinn

Curious...

It's all a conspiracy, man!! ;-)

from ryanlash 717 days ago #

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I LOVE trends, thanks Danny!

I would also love to see this trended out over time, past few years, and forecasted (hint, hint).

I gave Alan a more detailed explanation of why:

http://www.rimmkaufman.com/rkgblog/2007/07/15/ppc-share-june-2007/

...but all I got was crickets.

RL

from dannysullivan 717 days ago #

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It's hard to go back that far. The main reason is that they often change methodologies, which is why I tend to stick to only a year back, these days. In fact, comScore will go to a new system in a few months. When that happens, say goodbye to past year comparisons. They won't measure properly against the new ones.

from ryanlash 717 days ago #

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Oh that is unfortunate. Thanks for the comment back though, I appreciate it.