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Tamar Weinberg writes, "If you haven’t yet seen the Language Trainers Accent Game, it has won the “best viral marketing strategy of 2008″ (in my eyes). I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution."
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from DarrellLong 340 days ago #
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Great interview by Tamar on a very interesting viral marketing strategy. There is some really good detailed information on timelines and events that took place to develop the viral piece.


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