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If you are planning on hiring a search consultant, here is a mini-glossary along with a checklist of Q&A to help you separate the wheat from the chaff; or if you prefer, the can-do’s from the no-clue’s.
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from Aussiewebmaster 1285 Days ago #
Votes: 0

This is a handy article to keep for all people hiring in house or outsourced SEO help

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from BlueCafe 1285 Days ago #
Votes: 0

Sphunn, but highly technical questions are only part of it.  I’d rather hire someone that’s honest, truthful, reliable, team player, communicates well, etc.  Getting someone that’s exremely technical but a real PITA to work with is worse than not hiring anyone.

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from Halfdeck 1285 Days ago #
Votes: 0

My opinion:Answer 2: TITLE tag is important but its not the most important factor by any stretch of the imagination, plus you can train a monkey to optimize TITLE tags. "Backlink campaign" answer is too vague.If a company only had money to focus on one thing, work on grabbing eyeballs with something cool. Hire a quality blogger, an imaginative marketer that can come up with creative ideas, and someone who is really good on the phone."If they only apply to a backend shopping cart, then the candidate should recommend that you robots.txt out the cart."Robots.txt doesn’t do much except tell Googlebot not to crawl a URL. Disallowed URLs can still get indexed and they can still create a link juice black hole which may hurt a site depending on its size and internal link structure.

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from BrickMarketing 1283 Days ago #
Votes: 0

Great article but I’d have to agree with BlueCafe - there’s a lot more to it than the technical questions. 

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