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Sphinn Home » PPC
Google Automatic Match - Measuring the Cost of Skipping Keyword Research
PPC News Source: http://www.semclubhouse.com
Published: Aug 29, 2008 - 04:21 am
Story Found By: storyspinner 1728 Days ago
Category: PPC
Automatic Match is Google’s new feature that allows AdWords managers to receive clicks in their PPC campaigns without the need to select specific keywords. In two previous posts, Jim took a somewhat negative shot at Google’s “Automatic Match” feature, with little to go on but past experience with “new features”.

Well, we’re back and have the results of our real-life testing of this new feature.

After a fairly lengthy process of testing “Automatic Match”, we can now report these facts — Facts at the time of this writing, but Google can always change at any moment without warning or notice.
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from Drupal 1727 Days ago #
Votes: 0

Love this!

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from MikeChurchill 1727 Days ago #
Votes: 0

Thanks!I think that there are situations where the Automatic Match might make sense for the right market/site/audience.  I am just trying to figure out exactly what combination works.

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from yojpotter2 1726 Days ago #
Votes: -1

Thanks for sharing these info..^^

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