Sphinn Home » SEO
I’m (Laura Callow) going to use this post to illustrate how keyword research can help you to effectively develop your website information architecture (IA).

* Yes, branding is important.
* Yes, your users are more important, and the usability and logical structure of your site is vital.
* Yes, you may have legal issues to consider.
* No, those do not pose a problem as you begin to develop you IA – though they might in the refinement stages.
6 Comments     

Comments

from BrianChappell 84 days ago #
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from bbcarter 84 days ago #
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That is killer, tho my browser didn't like the url or something- but I haven't seen anyone break out the process in that detail before... great job, Laura!

from NickWilsdon 84 days ago #
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@Brian link working now

from laurac 83 days ago #
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Hey mods,

This is a dupe link of http://sphinn.com/story/69153 - which is unfortunate as taken together it may have gone hot :(

Thanks Brian and Brian :)

from NickWilsdon 83 days ago #
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@Laurac

Yep unfortunately there isn't any way of combining votes from sphinns (at the moment). Hopefully people will follow through this link. I'll go and vote on the other one too.

from Halfdeck 82 days ago #
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Laura, I didn't look but maybe your site has canonical issues? This is the second time two URLs submitted to Sphinn pointed at identical content.


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