News Source: http://www.darrenatkinson.co.uk
Story Found By: DarrenAtkinson 1353 Days ago
Category: SEO
4 Comments
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News Source: http://www.darrenatkinson.co.uk
Story Found By: DarrenAtkinson 1353 Days ago
Category: SEO
4 Comments
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Comments
I think the appearance of sitelinks in the serps definitely gives your client an advantage. I think psychologically the searcher may see it as more relevant or more an established authority (with the sitelinks) and worth the visit.
Great post, thanks for sharing your findings!! Much appreciated.
Charging more for what you have already agreed to do seems whether unseemly to me. What you actually are charging for is obtaining the #1 position in the SERPs. Sitelinks are dynamically generated from Google toolbar usage data. Sitelinks cannot not be spammed or forced, like double listings can be. Thus, SEOs have nothing to do with obtaining sitelinks beyond driving traffic to websites.
wilreynolds: Thanks for the positive comment!JohnHGohde: I didn’t actually mean I would be asking the client for more money! Also, I’m not 100% in agreement with your view that SEOs have nothing to do with obtaining sitelinks. Yes, they are granted by Google and can’t be forced, however making sure the site has a good link profile and is organised in an optimised manor definitely helps the pursuit. Thanks for reading anyway.