Sphinn - Is Martha Stewart Engaging in a Shady Link Exchange?

58
Sphinn It!

Is Martha Stewart Engaging in a Shady Link Exchange?

Went Hot: September 30, 2008 - 7:03 am
Posted By: steaprok 63 days ago
Topic Type: News Story (Jump to http://www.wolf-howl.com)
Category: Google SEO

You know there are days where you really just cant believe the things you see. Cruising on over to the Martha Stewart blog you’ll read how they are running a contest and REQUIRING a link back to Martha’s Blog to be entered … (screen shot for posterity)

4 Comments

Who Desphunn This (0)

Comments

from JMorris 62 days ago #

Votes: 0 | Vote:

+ -

You gotta love double standards. :)

from The-Real-SEOMike 62 days ago #

Votes: 0 | Vote:

+ -

I wish I could get away with something like that! Come on Mr. Cutts... Where are you on this one?

from SEOAly 62 days ago #

Votes: 0 | Vote:

+ -

Wow...can they even DO that? Google or no Google, I would think the legalities around running a promotion like that would prevent them from being able to exclude such a massive number of people from a contest. You know...like the contests McDonald's runs in which they have to state "no purchase required...to enter by mail...blah, blah, blah...".

Not only should Google penalize the domain, if that's what they'd do to another domain, I think the authorities should look into this. Then again, I'm no legal expert! I'm sure Martha's cracker-jack legal team reviewed this contest before it was launched...right?

from MarkeD 61 days ago #

Votes: 0 | Vote:

+ -

I don't see why this is unethical, the bloggers can put a nofollow on the link if they like, yes Martha gets SEO benefit but some bloggers get a huge traffic increase if they win.

You may as well tut in dissapproval over every competition you see in the paper, after all they only do it to get more people to buy their newspaper.

There are certainly cases where Google seems to have a double standard but lets not cry wolf (geddit?) too much :)

Top 10 Most Sphunn
In What's New

Could you Buy or Sell Social Media ... (18)
5 Critical PPC Budgeting Problems (17)
fRank Takes on PageRank (14)
Conversion Immersion - Making the M... (13)
How To Actually Get Links From Your... (12)
Top 10 Reasons for PPC & SEO Synerg... (12)
Rumors: Microsoft in talks to buy Y... (11)
How to Write SEO Content (9)
Semantic Optimization: Keywords and... (8)
10 Essential Pre SEO checklists for... (8)

Latest Comments

Save the date for:
• SMX West - Feb. 10-12, 2009
• SMX Munich - April 22-23, 2009
• SMX Social Media Marketing - April 29-30
• SMX Advanced - June 2-3, 2009