Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Sphinn Home » SEM
SEO University: Should Academia Be Our Standard?
SEM News Source: http://www.seo-chicks.com
Published: Oct 09, 2008 - 06:45 pm
Story Found By: janecopland 1220 Days ago
Category: SEM
There are interesting pros and significant cons to incorporating SEO into universities and developing degree programmes based on the subject. Somehow, my disadvantages list got a bit longer than the advantages one...
 Comments6 Comments  

Comments

Avatar
from Joechi 1220 Days ago #
Votes: 0

Very nice read and good points, I just don’t agree with the thust of what you’re positing.  SEO changes for to rapidly for any stable prospectus to be established, processed and finally assessed.  Haven’t you heard the saying, "Two SEOs, three opinions"?  There would be nearly as many appeals at exam results than dodgy ballots in an American election.

Avatar
from janecopland 1220 Days ago #
Votes: 1

Thanks Joechi. I think the article shows that I disagree with the notion that SEO should become an academically regulated field though... I had more disadvantages than advantages after all ;)

Avatar
from nBridges 1219 Days ago #
Votes: 0

Jane, its hard to see it materializing it any time soon. The problem is, its not easy to define SEO and things change in matter of months. This can be offered as in more refined form though with internet marketing course.

Avatar
from mjwalshe 1219 Days ago #
Votes: 0

I could see it as a module in a marketing degree or as an elective in a Computing degree.Degrees are supposed to be about learning the fundamentals of a given field and not learning whatever the latest buzzword is. Possiblely an apprentice model might work (a proper one an not the barstadized MA shit that unfortunetly has destroyed vocational training in the UK) I sometimes wonder if I had stood for a particular position I could have had any influence in that policy area but I suspect the C%^’s from putting it bluntly the Mc’Job industries would have to much sway over the department/minister

Avatar
from yojpotter2 1219 Days ago #
Votes: 0

I agree with nBRidges..now it is still hard to define what SEO is really all about..maybe for now, it can be best taught in seminars and courses...but let’s just hope for the best.

Avatar
from chasers 1215 Days ago #
Votes: 0

Academia moves waaaay to slow to keep up with this industry I think.

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »

Join us at an upcoming SMX event:

Latest News From Marketing Land
Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


Latest News From Search Engine Land