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Avatar Posted By: Faris 426 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Paid Search
PPC saturation can cause your conversion rates to drop and skew your true cost per acquisition. By optimizing the campaign and measuring the interaction between paid and natural search listings, you can avoid unnecessary inefficiencies.
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from Faris 426 days ago #
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Hat tip to Andy Hagans for the "Conversion Rate Squirrel" link.


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