A nice post over at TopRank about the implications of Social Search which they describe as;
"Social search can be defined as a third and distinct area of search marketing. Rather than an algorithm or an auction-based ad system providing results, social search is the community of web users who are the authors of such answers."
2 Comments
"Social search can be defined as a third and distinct area of search marketing. Rather than an algorithm or an auction-based ad system providing results, social search is the community of web users who are the authors of such answers."
2 Comments
Comments
Social browsing not search is the next big thing. StumbleUpon is just the first sign of it, several others are already changing the way how the masses will and already do browse. They will by cutting off the search engine as the middle man and using recommendations directly through automated social browsing services.Just check them out:http://seo2.0.onreact.com/7-social-browsing-services-that-will-kill-digg-and-seo-10
The opening editor’s note makes a great point "Social search isn’t the new kid on the block anymore, but it still has [its] mystery as far as search marketing implications." I couldn’t agree more, we are currently working on determining the best way to incorporate social media into our current SEO strategy. Ron’s article gave some good insight.