You’ll learn ~ Tips to better rankings & more click-throughs from SERPs for your PDF’s ~ How to include active links within PDF’s to increase the number of readers who visit your web site while viewing your PDF online ~ And give search engines paths to find content on your web site
3 Comments
3 Comments


Comments
I found the attached PDF document not well written for several reasons (hence the desphunn):Important topics (e.g. PDF version, file size, fonts and PDF properties) are not or only partially discussed;The usability can be better (no hyperlinks in the table of contents, some blue text is hyperlinked and some is not);Some jumping to conclusions here and there (e.g. the use of snippets in search-engine results and formatting of text).
I found the article to be very clear and useful. Previous comments may have assumed it was intended to be "All About PDFs" - when its intent was simpley to explain how search engines index PDFs, and how SEOs can capitalize on that info.
Blatant self-promotion for a conference presentation using a poor piece of link-bait.