Whilst it is generally agreed that linking out currently doesn’t have direct ranking advantages, linking out provides a number of marketing benefits that can, in turn, lead to higher rankings.
3 Comments
3 Comments
Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.
Upcoming Conferences
Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
Join us at an upcoming SMX event:
- SMX Advanced Seattle - June 5-6, 2012
- SMX Paris - June 7-8 2012
- SMX Melbourne - Sept. 5-6, 2012
- SMX East - Oct. 2-4, 2012
- SMX Stockholm - Oct. 15-16, 2012
- SMX Social Media Marketing - Dec. 5-6, 2012
- SMX Munich - Apr. 9-10, 2013
- SMX West - March 2013
- SMX Toronto - April 2013
- SMX Sydney - May 2013
Latest News From Marketing Land
- Yahoo Shutters Livestand iPad “Living Magazine”
- Marketing Day: May 25, 2012
- Marketing Biz: Tracking Google’s Dune Strategy
- How Performance Marketing Is Influencing The Next Generation Of Internet Startups
- New Google+ Android App Adds Vivid Imagery & Additional Functionality
- - See more news at Marketing Land -
Upcoming Webcasts
Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:
- Search, Social and Mobile: What Travel Marketers Must Know - June 26, 2012
Latest News From Search Engine Land
- Microsoft: Yes, We Do Send Takedown Requests To Bing, Too
- SearchCap: The Day In Search, May 25, 2012
- Search In Pics: SEO LEGO, Facebook Cooler & A Happy SEO
- Google Disapproved 134M Ads And Disabled More Than 800K AdWords Accounts In 2011
- Microsoft Integrates More Nokia “Infrastructure” (Traffic, Geocoding) Into Bing Maps
- - See more news at Search Engine Land -
Comments
Hey Wiep - where does Aaron’s article say that it’s "generally agreed that linking out currently doesn’t have direct ranking advantage" ???that’s BS in my eyes... placing good co-citations has been around for three years now and we’ve have numerous discussions and TESTs that showed that linking out DOES have an impact.some of that can simply be found here http://www.google.com/search?client=opera&rls=en&q=linking+out&sourceid=opera&num=10&ie=utf-8&oe=utf-8Can you point me to that paragraph where you got that from for the excerpt?thanks!christoph
check this quote"Sites that don’t link out appear "exceptional" on these graphs, and probably not in a good sense."
Just Ctrl+F for "generally agreed that linking" ;) , it’s just below the second quote.