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News Source: http://www.viralconversations.com
Published: Nov 07, 2008 - 09:00 pm
Story Found By: graywolf 1192 Days ago
Category: Vertical Search

These new networking possibilities are what is fueling the interest in what is called word-of-mouth marketing, or viral marketing, or buzz marketing, or exponential marketing. If you are a marketer, then this has huge potential. For simplicity in the balance of this article we will use the term buzz marketing. The nuances between the different terms are of interest only to the gurus.
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