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Synopsis: Search Engine Optimization (SEO) is the craft of elevating websites or individual website pages to higher rankings on search engines through programming, marketing, or content acumen. This article covers the origins of SEO, strategies and tactics, history and trends, and the evolution of user behavior in online searching.
2 Comments     

Comments

from onreact 237 days ago #
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Good summary. It's not only about rankings though. The definition is outdated.

from Cvent 233 days ago #
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You gotta love this language...

"The tilted point of view is buttressed by the oligopoly of major search engines, with a small number of them processing the vast majority of searches, while millions of websites vie for high rankings."


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