Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Google sucks when it comes to telling people what search queries your PPC traffic arrives from.
Comments7 Comments  

Comments

Avatar
from zigojacko 1187 Days ago #
Votes: 0

I have been using these filters ever since working with Analytics and PPC and it proves very useful for discovering exactly what search terms were used to attract traffic.Would recommend applying these filters if you don’t already. :)

Avatar
from rfergie 1187 Days ago #
Votes: 0

Thanks for the sphinn Ramkarthik. I can’t understand why Google don’t have this as part of their default analytics setup, especially now that extended broad match will match so many odd things so getting a good set of -ve keywords is so important.

Avatar
from zigojacko 1187 Days ago #
Votes: 0

There are other variations you can use to display similar stats, I guess Google leave up to the user to apply whatever type of filters necessary. I think it would be handy if they included a documented list of useful filters with the installation process however...

Avatar
from rfergie 1187 Days ago #
Votes: 0

What other filters would you recommend?I’ve set up stuff to only show traffic in subdirectories and to ignore internal traffic.

Avatar
from Ramkarthik 1187 Days ago #
Votes: 0

rfergie, credits to you for writing the article. I’m not that good in this. Found your post interesting and it taught me something new.

Avatar
from MikevanderHeijden 1186 Days ago #
Votes: 0

Thanks for this interesting article, been looking into this in the last couple of days and found this pretty interesting.

Avatar
from m-bison-flaming-torpedo-attack 944 Days ago #
Votes: 0

I fell asleep halfway through reading this ... Zzzz

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: