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Sphinn Home » PPC
The 5 Biggest Mistakes in PPC Testing
Avatar Went Hot: Nov 25, 2008 - 05:42 am
Posted By: palmerseo 442 Days ago
Source: http://www.searchenginejournal.com
Category: PPC
common mistakes when testing ppc campaigns
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from Jeremy 442 Days ago #
Votes: 0

Mistakes...sure. The "5 biggest mistakes"...hardly.

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from rizzy 441 Days ago #
Votes: 0

@JeremyFor someone like myself who is just starting out it seems like a pretty good list. As you say "5 biggest mistakes...hardly", what do you consider some of the biggest mistakes?

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from Jeremy 441 Days ago #
Votes: 0

rizzy, I don’t think it’s a bad list, I just don’t think they’ve listed the 5 "biggest" mistakes. 5 mistakes...you bet. 5 common mistakes...yep. 5 mistakes made by new advertisers, indeed. So yea maybe I commented more on the title than the substance. I think the biggest mistake people make in testing is not understanding how to test in a way that allows you to gather data you can turn into actionable items.

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