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Sphinn Home » Social Media
How Unexpected and Shocking Imagery is Used In Viral Advertising
Social Media News Source: http://www.viralconversations.com
Published: Nov 25, 2008 - 10:20 am
Story Found By: graywolf 1277 Days ago
Category: Social Media
One of the core concepts of viral advertising is to make it as shocking or unexpected as possible, the idea is to push viewers outside of their mental comfort zone. The following advertisement is a perfect example, since you aren’t sure what it’s about or what the outcome is going to be until the very end.
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from Feydakin 1277 Days ago #
Votes: 0

I sphunn it just because the Vdub commercial is one of my all time favorites.

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from BrentLee 1276 Days ago #
Votes: 0

I love fried eggs!

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from graywolf 1276 Days ago #
Votes: 0

@Feydakin yeah those VW spots were good

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