Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Jason Calacanis wrote that social media optimization (SMO) is "the worst thing I’ve ever heard of". A quick look at Mahalo.com on Digg makes it seem like Mahalo.com is quite active with social media optimization. It’s easy to say that "Anyone who hires an SMO firm is an idiot" when you have the knowledge and experience to do it inhouse.
Comments13 Comments  

Comments

Avatar
from chriswinfield 3576 Days ago #
Votes: 1

"If Jason Calacanis Thinks that SMO Is B.S., Why Is Mahalo Gaming Digg?"Excellent question...

Avatar
from PocketSEO 3576 Days ago #
Votes: 2

His comments against SMO were a bit extreme -- but maybe he is just doing some SEO (link baiting).:)I’m not sure if all those profiles are from Mahalo, but the pattern looks suspicious especially the one Digg friend who submits Mahalo content almost exclusively.

Avatar
from g1smd 3576 Days ago #
Votes: 3

My BS meter pins the endstop whenever Calcanis appears on the scene.

Avatar
from AndyBeard 3576 Days ago #
Votes: 2

As I pointed out a while ago, and especially in the "4 SEOs" podcast with Jason, Mahalo wasn’t going to get links because at the end of the day, Mahalo content wasn’t diggable.So Jason introduced "How to" contentIs it gaming, or does jason just play the game like the rest of us? He has a fair number of employees (40+) and all those people in the Greenhouse, plus he uses Twitter and his blog to announce new content.That sounds like the tactics used by most Social Media Marketing experts.I think it is funny that Jason is being invited to keynote at Affiliate Summit. He will learn how to identify all the hundreds of thin affiliate sites he has listed in Mahalo.

Avatar
from PocketSEO 3576 Days ago #
Votes: 1

I used the word "gaming" because that is what Jason called "social media optimization".He also said, "Anyone who hires an SMO firm is an idiot."But he has the knowledge and experience to pull off those techniques himself...

Avatar
from Aaronontheweb 3576 Days ago #
Votes: 2

Good question. I guess hiring a firm to do SMO is stupid when he has so many people in house working on it...

Avatar
from tappingcreativity 3576 Days ago #
Votes: 1

Hey, that’s Web 3.0, baby!

Avatar
from g1smd 3576 Days ago #
Votes: 1

If he has that many in-house experts working on it, why is it still so crap?

Avatar
from PocketSEO 3576 Days ago #
Votes: 0

I don’t think that anyone used the word "experts".http://digg.com/celebrity/Gimme_More_Video_Mahalo

Avatar
from Eavesy 3576 Days ago #
Votes: 0

One of them went to the homepage "How to make sushi rice" but the rest look to have sucked big time. 1 out of more then 60 submissions is a bad shout. Throw enough shit at a wall and some of it is bound to stick.

Avatar
from Gamermk 3576 Days ago #
Votes: -2

Say what you want about Jason Calacanis, he’s still a genius. He basically has the ability to get press whenever he wants to.

Avatar
from DJLitten 3575 Days ago #
Votes: 0

Let’s leave the "genius" tag at home for now.  Stamping your feet for attention does not merit the bestowed title of genius.  Unless of course, you count likewise attention whores Brittany Spears, Paris Hilton and Lindsay Lohan as fellow geniuses. 

Avatar
from Gamermk 3575 Days ago #
Votes: 0

Jason Calacanis can’t sing or dance (course I guess you could say neither can they) and last time I checked he isn’t a young hottie either. So you can’t lump him in the category of "sex sells".

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event: