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Picking members of your search marketing team is like picking the right keywords. There are pitfalls and setbacks, but with the right knowledge and a good methodology you can be successful. Frank Watson, aka AussieWebmaster, has trained his fair share of search marketers during his tenure as SEM director at Forex Capital Markets. He shares his list of elements that make up a good search marketer to add to your team.
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from claudieb 1687 Days ago #
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Great advice for putting together a search team, in-house or otherwise.

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