Published: Dec 16, 2008 - 09:11 am
Story Found By: vermasaurav 1152 Days ago
Category: SEM
Faced with this constraint, you should put some serious thought into how you plan to legimately ’steal’ clicks from competitors ranked above you. Remember - ranking is not an end unto itself; it is the click that matters!
5 Comments


Comments
While I dont agree with all of these tips, I appreciate this article as providing different information than we typically see. Nice job!
Shows how even small details handled correctly can give percentage increases in clicks the Google entry receives.
Agreed on not agreeing on everything, like "#9: keeping title tags as short as possible". This really depends on what the industry/competion is doing. I think the point is to stand out in the SERPs. Good tips though!
As with any other article/post/advice, it is cannot be written in a way wherein it would suffice each and every case. Every case in our industry demands a custom solution and the pointers were more to do with a holistic approach. You keep what you want and discard the rest.Great job all in all. I now realize how small things can make a huge impact. We normally tend to overlook these small changes that if done properly could have made a much better impact. I thank the author for putting it together.
I really dont think Google wants anyone to do #2. Imagine the search landscape if we all did.