It helps you figure out how much a conversion will cost and what a conversion is worth - so you can compare and determine if your campaign is losing money or not.
2 Comments
2 Comments
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Comments
Mostly i thought it would be useful to our sales team when they are talking to clients about PPC and adwords. I also thought it would help set better expectations for our clients
No one has any feedback on this? I thought it was a pretty useful tool. I know there are a handful of other ROI calculators out there, but they usually cost money, are some sort of shareware, or are an overly complicated excel file.