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Duplicate Content issues and related penalties have been issues and topics on all search conferences, blogs, tutorials and even Google’s blog and webmaster guidelines.

However, what none of them talk about is their double standard for especially strong and trusted sites when it comes to NOT tripping the duplicate content filters and still get a good junk of (extra) traffic from duplication.
Comments12 Comments  

Comments

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from BrianChappell 1205 Days ago #
Votes: 2

Good read. Thanks Cristoph for publishing your findings on this.

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from wilreynolds 1204 Days ago #
Votes: 1

Thanks for sharing, great way to break down the methodology, much appreicated.

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from talismon 1204 Days ago #
Votes: 0

Good stuff Christoph!

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from chrisfaron 1204 Days ago #
Votes: -2

It’s so true about trusted sites, check these pages with hidden text, been around for more than 2 years, 1st page in the serps, no penality!http://www.expedia.it/guide/alberghi-venezia/alberghi-venezia.aspx

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from justinnerd 1204 Days ago #
Votes: 0

Totally true.  I’ve found alot of sites like this that don’t seem to trip the filter for some reason.  and most of the examples I’ve seen are from local gov’t pages...

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from DianeV 1204 Days ago #
Votes: 2

wohaoea, seriously: this isn’t the place to be spamming for links.

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from wmcook 1204 Days ago #
Votes: 2

I’ve seen this dozens of times. Google is associating some of the pages with one domain and the rest of the pages with the other domain. This is pretty common when a website is mirrored on two domains. Just look at the cache of the homepage. http://74.125.47.132/search?sourceid=navclient-ff&ie=UTF-8&q=cache%3Ahttp%3A%2F%2Fwww.toronto.edu%2FThe homepage cache is associated with the utoronto.ca domain. You wont find the homepage cached on the other domain. (check for yourself). If you want to investigate dup content, the first place to look is Google’s index and see which pages are getting cached. Sorry to burst everyone’s bubble but this isnt an example of a double standard for dup content. Its an extremely common example of how Google filters out the dup content.

Avatar Moderator
from incrediblehelp 1202 Days ago #
Votes: 0

Where in this "analysis" does it prove that these two websites are ranking for the same keyword using the same page that each websites has?  Meaning does each website own simialr rankings using duplicate pages.  If not then Google is filtering one of the pages out, thus using a duplicate content filter.

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from Halfdeck 1202 Days ago #
Votes: 0

"Where in this "analysis" does it prove that"Exactly. Like Incrediblehelp says, dupes are filtered. The problem is with the expectation that Google deals with dupes on a per-site basis, so that when dupes are found, you expect Google to filter out one site or the other, which is not what happens.

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from Jill 1202 Days ago #
Votes: -43

I’m afraid the article is completely invalid. Take a look at the cache for  toronto.eduhttp://www.google.com/search?q=cache%3Ahttp%3A//www.toronto.edu/Google clearly says at the top:This is Google’s cache of http://www.utoronto.ca/. (NOT toronto.edu)Because one domain is simply a parked alias (there’s not two sites that are duplicate), Google has figured out long ago that they’re both actually the same site.It’s not a problem, and it’s not special treatment. Lots of parked domains that have been around for years have the same thing happen. No biggie.(Which I just realized was already mentioned above by wmcook ...ooops!)

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from KDye 1197 Days ago #
Votes: 0

This didn’t quite fit what I expected from the title. I was thinking that actually, a lot of authority sites rank *despite* their SEO problems, not because of them. I started work on a site recently that had nearly every duplicate content issue going, and it was still page 1 for very competitive terms. These things would kill a new site, but the authority of this one pushed it up despite the problems.

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from WebDirectory 1194 Days ago #
Votes: 0

There’s nothing like working on a site where the index page is indexed under http and https, especially if the client’s host will not provide root access to the server!

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