Search Marketing
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Here you'll find topics about the practice of search engine marketing (SEM), which involves generating traffic and sales via search engines. For more background, see Search Marketing news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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In order to avoid duplicate content penalties, how much do you need to rewrite an article? read more »
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Only for a few keystrokes with your computer, you can begin with your search and find a person or people. You can find people for free and you can also do it with a fee read more »
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I am a strong believer in the power of linking between blogs, and I still go out of my way to link, especially to peers, to smaller blogs, and to developers of services I write about. At one time, I thought being linked to by the most prominent blog read more »
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I have been working with Wordpress for a very long time and I must say I have never had a single problem with it. It’s a powerful and semantic publishing platform with a focus on web standards, which appeals to me as a webdesigner. While using Wordp read more »
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Great SEO tips summed up in a fun and interesting article by the SEO Diva herself. read more »
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Heavily promoted, strong bidding web directory with 100% spam free policy - human-edited bidding web directory, SEO friendly. Advertise and strengthen your site now. read more »
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Twitter has been a hot topic again over the past couple of days with speculation circulating that the company may purchase Summize. Although much of the activity on Twitter takes place via mobile, the traffic to the website has continued to grow sub read more »
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Spam free tutorial shows how to use forums to build quality relevant inbound links for your website. read more »
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Rand Fishkin writes "Over the last couple weeks, I've seen some very cool new (and older, but "new to me") tools in the search marketing field that I think are worthy of testing to see if they make a good fit for your organization. I know I don't co read more »
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Why Advertising Matters for Local Businesses read more »
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Many web designers don't use HTML tags where they are meant to be used this is a good example of when not to use header tags. read more »
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Share your PPC success story read more »
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Article discussing elevated expectations with low-end SEO packages and why they can sometimes be unrealistic. read more »
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Great first installment of what promises to be a most informative series about PPC by the guru himself, David Szetela. David covers persuasive techniques and more.... read more »
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Enter the SEO sharpshooter specialist, focused on attaining organic prominence as quickly as possible under pressure. The objective is to push the nasty content as far down the SERPs as possible and, if necessary, debunk the credibility of the damni read more »
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It ALMOST seems like a standard in the industry…the mysterious link builder…hiding behind closed doors…where do they get all those quality links? How can I get some of those much sought after links for my client? The answer to this old-age question read more »
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Yes, it seems recently that using keywords in their exact order can actually work against you. read more »
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I am constantly searching high profile search phrases to see how and why certain sites rank so highly. Often I am surprised the things sites do with unnatural linking that still work wonders.

I thought hidden hit counter links were rendered usel read more »
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The Link Spiel: That old saying "it's not what you say, it's how you say it" is spot on in this situation. If you send out the old "swap with me for PageRank" type letter you'll find lower results than if you offer an incentive to act and develop yo read more »
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Search Engine Optimization is all about optimizing your blog to position it higher in the Search Engine Results and thus increase overall visibility. It’s one of the most, if not the most, important aspect of blogging.

Here's 15 of the most under read more »
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"I can promise you that even in highly competitive markets, with a little creativity, there is still a lot of low hanging fruit of opportunity in this area." read more »
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SEO rapper hits it again... read more »
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Does your content creation and management plan consist of merely a fire-and-forget-it perspective? Then you may be missing out on ways to not only strengthen existing rankings but bolstering new ones. You may be making costly mistakes without even k read more »
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Matt Foster puts in his two cents about Jason Gambert's Wikipedia hoax. read more »
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Rebuttal to Louis Gray's post that links are declining in traffic importance plus some stats on link opportunities for top blog sites read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008