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Agencies are facing a growing number of challenges differentiating themselves from their competitors given the number of search marketing agencies in the market today. Ken Clark suggests agencies begin employing the Net Promoter Score (NPS) as a way read more »
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Ann explaining on SEJ about "On-Site Geo-Targeting and Local Search Optimization" and giving some valuable tips!

1. Setting geographic target with Webmaster Tools;
2. Server location;
3. A country specific top level domain;
4. + Ba read more »
1 Comment     
There are a few different ways that misinformation occurs. The problem is that the internet amplifies each of these errors to dangerous proportions. read more »
7 Comments     
After six months of testing, Google has formally rolled out Knol, a service designed to let people create pages of knowledge on any topic they choose. read more »
2 Comments     
Don't let the title put you off - this is an outstanding article on the difficulties associated with doing SEO consultancy for small businesses. read more »
26 Comments     
Part 2 in a series on keyword research, this post explains how you can find negative keywords with the Google Keyword Tool, Google Suggest and Google Product Search (with screenshots). read more »
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Propeller gets a face lift and more! read more »
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I like seomoz, I like and respect the people over there, but when they attack people I respect and like, I dunno... read more »
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Interesting look at PPC that uses others trademarks read more »
9 Comments     
"How do we bridge this gap? The question isn't how you meet us, it is how do we meet you? In a world operated by handshakes and meetings in private rooms where everyone has an agent, it's next to impossible for a startup without Nike cred to meet a read more »
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Michael Gray takes a purely hypothetical look importing wikipedia content into Knol and making it one huge scraper site, i read more »
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Online POKER marketing could spell the NAKED end of VIAGRA journalism as we LOHAN know it read more »
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Melanie tackles the present issue that faces SEO. Shes not the first to adress it, and possibly on the last. However she looks into aspects that are worth noting.

Note - this is on wolf-howl (Michael Gray's blog)and Mel is the first guest blogge read more »
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The best book I’ve ever read about marketing isn’t about marketing. It’s about baseball. read more »
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BOTW published a blog post that detailed some of the changes that have been made to their Local section. I found some of the info useful and thought you might as well.. read more »
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Rand Fishkin writes, "If your blog has any reasonable quantity of link equity and ranking ability, chances are that every blog post has the opportunity to earn you ongoing search traffic. The problem arises when you don't take advantage of this fact read more »
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Do you broad or phrase match keywords in Adwords? By default, you can't see which terms Adwords uses to trigger your ads - it could be totally bogus keywords!

You need this hack to expose exact keyword referrals, or you'll spend too much on Adwor read more »
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Says Stoney deGeyter: "I actually liked WordButler a lot and think it's got a lot of potential. Unfortunately it's got of bugs to fix. I'm not sure it would ever be a replacement for Wordtracker, my keyword tool of choice, but it can be a nice addit read more »
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There’s a lot that goes into a successful social media campaign, much more than just creating great content or asking some friends for votes. Here’s a look at 10 different factors that will influence your success read more »
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ShoeMoney says - "There was a post on the digital point forums from a newbie poster saying he had just purchased a list containing all attendees of the Affiliate Summit."

"I followed the link and downloaded the list… it contained names and home read more »
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Some Twitters have reported today they have noticed that Twitter has unfollowed all or most of their followers!

For example Andy Beal has lost 1800 followers :-)

http://twitter.com/andybeal/statuses/866569011

And look and see what other Twi read more »
4 Comments     
While many people think that Digg has an irrational vendetta against these SEOs and SEO sites, it's not entirely irrational. Here's a video that shows why it happens. read more »
5 Comments     
Facebook announced a new round of changes to its site design and user interface today - in addition to changing the location of it’s ads.

In an announcement on July 20th Facebook states that the changes will result in a “cleaner, and simpler desi read more »
1 Comment     
Conventional wisdom has it that males on the Internet gravitate toward pictures of pretty women like hungry honeybees to a sugary tulip, and click, click, click. It's why Tila Tequila has 3,345,634 MySpace friends and Tania Derveaux has 108,907 YouT read more »
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Pause your SEM spending money immediately. Why? Because there are two things you can do to get your website visitors even cheaper, and then start your spending again. Do these two fairly simple things! read more »
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Search Marketing Expo

Save the date for:
SMX Local & Mobile - San Francisco, CA (July 24-25) See the agenda, and register now!
SMX Sao Paolo - Brazil - (Aug. 7-8)
SMX China - September 23 & 24, 2008
SMX Stockholm - September 23 & 24, 2008
SMX East - NYC - (Oct. 6-8) Registration is now open.
SMX London - November 4 & 5, 2008