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Widely recognized as the world's most popular search engine, Google defines searching to the degree that some people say they "googled" something as a synonym for searching. For more background, see Google news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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David Harry covers a variety of patents Google have for social profiling - while illustrating the massive intrusion into privacy.

However, the suggestion is that this could be a way to monetise social media, but there's no getting around user int read more »
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Here are few tips on how to diagnose both on-site and off-site issues with Google Search and its advanced operators. read more »
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Ann Smarty writes, "With all the buzz around recent Google Blogsearch relaunch, I thought that would a good idea to look at most popular blog meme trackers available online." read more »
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Official Google Webmaster Central Blog has announced a series... on the ever controversial topic of LINKS!! This should make for some interesting reading ;0) read more »
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Google announced yesterday a week of "link information straight from the source". While this will be in the majority quite obvious to most SEO fans I am also hoping they slip in a couple of tasty topics for discussion. read more »
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Looks like Google is testing thumbnails in SERP's, right now this feature is limited and is not available with all serp's. read more »
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Targeting more than two keywords for single page will dilute the page weightage among search engines and it won’t rank for any of the keywords. read more »
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GroundFloor SEO will show you how to use Google alerts to manage your online reputation. Knowing when your business name appears on the web could be critical to your business. Follow the advice of GFS and protect your reputation... read more »
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Looks like Google Changed its Algorithm and backlinks are most important factors for search engine rankings once again. read more »
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Once again, Michael shows yet another way in which Google is changing paradigms - to the detriment this time of Amazon in particular. read more »
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The best thing about blogging is that there are no rules. You can write about anything you want...and make Huge Dollars from Adsense read more »
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Probably the most fundamentally important task in PPC Management is testing. Split or multivariate testing of advertising copy, landing page designs, and pricing points is just the beginning. Capitalization, ad position, and the positioning of eleme read more »
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XML Sitemap is a file that lists all the URLs of your blog / website with some extra details which helps search engines to know better about your website / blog. Big G first introduced this in 2005 and soon after some time, Yahoo and Microsoft joine read more »
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He doesn't post answers often, but it's worth bookmarking this profile for the rare gem that can be found here as his blog deals less and less with Google Search these days. read more »
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Google PageRank tool, calculator. Fetch Page Rank for given url, webpage. Online pagerank tool. Download free Google PageRank commandline CLI utility for Windows OS. read more »
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When writing articles on your blog try to hyperlink to other articles on your blog that are related to the topic at hand! Ensure the hyper links have Targeted Keywords to those specific articles as well. For example this topic today I will link to a read more »
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Part one of the series on links from the Official Google Webmaster Central Blog.

SNIP - In Day 2 of links week, we'd like to discuss the importance of link architecture and answer more advanced questions on the topic. Link architecture—the method read more »
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You can make your ultimate SEO wordpress titles with this simple free code. read more »
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Like anything else, you’ll get out of Google Adsense what you put into it. The following optimization tips can help you grow your Google Adsense dollars... read more »
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So you've decided to start a Pay Per Click campaign and have been through the basics and set it up. But it's been quite a while and you've concluded that you're seriously burning cash on Google and not getting results. So what should you do? Hang u read more »
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I am not debating whether or not search engines already use behavioral data to modify search results (as alleged by many and I do not intend to allay privacy concerns in this post); I am here to debate about whether search engines should use human b read more »
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Google just launched the Technology RoundTable: a talk show with senior Google researchers and technologists. The first one: "Large-Scale Search System Infrastructure and Search Quality." Jeff Dean and Amit Singhal on how search works at Google. read more »
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10 uses for Google Trends from CREATE. Marketing read more »
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Larry Page, one of Googles founders, while talking about one of the issues that is a BIG concern for advertisers (rising cost of search marketing by controlling most of the search market), stated that Google DOES NOT set the pricing for keywords, ad read more »
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Check the cool features of Google Chrome - Big G wants to dominate browser market !! read more »
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