SEM Industry
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Topics related to the search engine marketing industry in general. For more background, see SEM industry news stories from our sister site, Search Engine Land. Below are topics submitted by Sphinn members:
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TopRank - To tap in to the stream of marketing-savvy collective wisdom online, we reached out to our network with a top internet marketing tactics poll for the next 6 months. Over 400 business marketers responded, making this the most popular poll O read more »
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Dana Todd, Chairperson of the Board of Directors for The Search Engine Marketing Professional Organization rang the opening bell for NASDAQ. read more »
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It's official - SEMPO rang the bell at NASDAQ. Tremendous significance for SEMPO, and the SEM industry as a whole. read more »
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What is your company’s brand awareness? Measuring brand awareness is important for understanding the impact of offline and online marketing strategies. Because brand awareness is affected by so many different marketing strategies, quantifying bran read more »
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Chris 'Silver' Smith, formerly at NetConcepts and at Superpages before that, has joined KeyRelevance as Director of Optimization Strategies. Congrats to Chris and to KeyRelevance! read more »
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I come across many people who actually don’t know about the basic difference between search engine and directory. The major difference between the both is the human factor. A website directory indexes a website based on independent description of a read more »
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