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AdamSherk


Most editorial sites are employing basic SEO best practices in the newsroom but how many are taking full advantage of every opportunity? To be successful an editorial staff needs to do more do more than just optimize headlines and title tags. A… Read more
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Good article on the evolution of how The New York Times is approaching social media in the newsroom. An expanded Interactive News division will take a "journo-hacker" approach to better incorporating tools and technology into the process. Read more
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"Relevance has long been a central tenet of effective advertising, but the rise of Facebook and Twitter are forcing a redefinition of the term. As it turns out, many people in social networks don't want to talk about your product, they just want to… Read more
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"What if I was given the login and password to someone's web analytics data and asked to "find something interesting?" How would I start the process of web data analysis right?"  Avinash Kaushik outlines 10 steps for getting started with Web data… Read more
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Publishers are still making mistakes and missing opportunities with their Twitter profiles. 10 tips for getting better results from Twitter. Read more
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