Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Better4Business


Ranking on someone’s silly social media list may be nice, but it’s a lot nicer to nail down a defensible position in a profitable niche. Read more
Comment2 Comments  
A video instruction is a good way to please your customers and to help spread the word:

* People are more inclined to buy if they are able to see the product and evaluate its features before buying it;
* People are more eager to… Read more
CommentDiscuss  
Tips to increase your online sales and presence during Recession. Read more
CommentDiscuss  
The January 18th Google algorithm has placed more emphasis on brands raking for relevant keywords. A great article from Aaron Wall on what impact this has had. Read more
Comment9 Comments  
As a web designer it’s not unusual to work with reseller hosting so that you can offer the client a complete package. This way both parties will be in much more control of the content. However, even though all of this might be good, have many… Read more
CommentDiscuss  
Nice post and hits a few points from the less-than-reputable service providers that can give us all a bad name... consumers need to be more educated

SNIP - Search Engine Optimization is not rocket science. It is, however, a scientific,… Read more
Comment2 Comments  
Comparing 3 corporate blogs James Duthie does a solid job of quelling the fear that users will come in to bash the brand. The majority of comments is either positive or neutral -- but one blog stands out with mainly positive comments. Why? What did they… Read more
Comment5 Comments  
Guest post on The Gypsy’s blog from Jeremy Rivera aka @FootinMouth.

Well thought out and a lot of time and research put into this post make it a great resource for anyone interested in Local marketing for 2009 Read more
Comment4 Comments  
I find it incredibly odd how Yahoo! has programmed their minimum bid system. In lieu of dynamically updating accounts that need attention on an as-needed basis - instead, Yahoo! rolls out massive updates to everyone at once. Read more
CommentDiscuss  
5 excellent reasons why businesses (small & large) should consider Google Analytics when choosing an enterprise level web analytics package. Can GA complete with the Omniture, WebTrends and Coremetrics of the world? Hugo Guzman give some excellent… Read more
Comment2 Comments  
A mind blowing retrospective. Read more
Comment1 Comments  
Distilled’s Will Critchlow discusses his seo theory for the morning. Nofollow is dying.... Read more
Comment5 Comments  
Great look at keyword research Read more
Comment1 Comments  
Video is a highly effective way to promote your website or product. It is more viral than text content as it is shared and distributed more willingly and readily. Read more
Comment3 Comments  
Revealed for the first time, king of keywords Wordtracker, publishes Screen Grabs of new cutting edge tool Read more
Comment4 Comments  
Where I give 10 reason why people should attend SEMpdx’s Searchfest March 10th in Portland. Read more
Comment3 Comments  
Glenn Gabe has created a great post demonstrating the power of long tail. Read more
Comment2 Comments  
Great article in today’s NewYorkTimes leans heavily on Danny Sullivan quotes. Worth the read as our community’s view of Google & search engines bubbles up mainstream. Cool! Read more
Comment3 Comments  
Michael Gray writes, "Using Adsense on your blog usually isn’t the most profitable way to monetize it, but it is fairly quick and easy, which makes it a popular choice for many website owners. Last week I moved one of my commercial blogs to Thesis,… Read more
CommentDiscuss  
Ciaran explains why he’s steering clear of the buzzword "conversation" when describing a relationship between a brand & a consumer. Despite the hype, real, honest-to-goodness conversations so rare as to be remarkable when they do exist. Read more
Comment5 Comments  
When you’re working on your optimization programs, are you thinking ahead? Do you watch industry trends to see what may be on the horizon? If not, then it’s time you did. Business planning is all about not only today, but tomorrow as well. Search… Read more
Comment5 Comments  
A guest post written by Brian Norgard, on how to use Twitter to build your business.

"Emerging platforms create new opportunities to find and acquire the lifeblood of your business—customers. Twitter is the breakthrough product of 2009… Read more
Comment3 Comments  
Here in Chicago, it’s Restaurant Week. Over 130 eateries set up 3-course prixe-fixe menus for lunch and dinner and you can sample a variety of the best foods for affordable prices. This of course got me thinking about Internet marketing (ok, maybe… Read more
Comment1 Comments  
For those of you who don’t know, Google slapped Google Japan in the penalty box. Why you ask? Because Google Japan dared to venture into the dark world of paid posting. Is this a PR stunt? Read more
Comment2 Comments  
As you start to write the actual content of each page you create, you will have an opportunity to use header tags. Header tags essentially tell the search engines what the most important part of the page is Read more
CommentDiscuss  


Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: