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DanielScocco


Keyword Research is an obvious first step in researching a niche for yourself or for a client. Keywords, and their results, make up the terrain of search marketing – and knowing the terrain (and who else is playing in it) helps us navigate up the… Read more
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In my opinion an HTML sitemap is one of the most important tactics you can use to distribute your link juice efficiently within your site. Yet many bloggers and webmasters neglect it. Read more
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Twitter, in particular, is interesting. I’ve written before that Twitter is the future of search and I still stand by that claim 100%. In fact, both Google’s and Bing’s recent partnerships with Twitter to incorporate real time status updates into… Read more
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Re-designing your website is not the cure all solution for why your site is under performing. Be sure to consult with an Internet Marketer before spending precious dollars for an updated design in this economy. Read more
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I [Michael Martin] am an avid reader of Search Engine Journal due in large part that it has actual SEO meat with real takeaways especially the posts by Ann Smarty. In the Internet Marketing field we often see articles created just for the sake of… Read more
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Loren Baker gives us tons of actionable tips for how to analyze, and learn from, your competition. Read more
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"Here are the tools for Caffeine I currently know about and that you might find useful"   If you know of other tools please add them in the comments section...Enjoy! Read more
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As Bing and Yahoo get integrated, it is important to use the most of what Yahoo has to offer before it disappears and also be ready for the particularities of Bing as it becomes much more important. Read more
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Let’s discuss a fairly complex and powerful SEO technique that we have been using for years. It’s very effective in helping our clients to rank for their most competitive keywords. That technique is a combination of “SEO Piggybacking” and… Read more
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Gyutae Park lays out how to avoid getting tagged in the great game of "hide and go SEO." Read more
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Top search engine rankings could potentially result in a large amount of exposure and traffic. But now it’s coming to a point where large amounts of exposure and traffic result in high search engine rankings. Do you see what I’m getting at here?… Read more
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A good list explaining why your site may have high bounce rates. "Bounce Rate can be simply defined as the percentage of website visitors that leave the website directly from the page they enter without clicking through to any other page of the website." Read more
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Big news just came out from the Google Adwords blog. Now you can import your established goals in Google Analytics over to your Adwords account. This means that you won’t need to separate Adwords conversion code anymore. Read more
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Obviously Internet Liberalisation is important to how SEO is implemented, but what do the experts think? I have asked a number of industry experts and professionals to give their opinion. Read more
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A list of the top 100 seo blogs based on 20+ different factors. Read more
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One of the most important SEO decisions you make is the selection of your content management system (CMS). Your CMS can make SEO easy, or, in some cases, make SEO virtually impossible. Here are 14 crucial elements you should verify in a CMS before you… Read more
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Nice post on keyword visualization tools. Read more
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The oft-discussed Seven Deadly Sins apply to Social Media as well and are worth exploring. Here’s a quick lesson to keep you from the sure perils of committing these deadly sins and making sure you get the most out of your social media campaign. Read more
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Very detailed how-to on how to set up Google Analytics to track the effectiveness of your various RSS links. Read more
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In the past few years many companies and individuals are starting to get their feet wet in social media marketing. It can be difficult to manage and keep up with the all the tweets, diggs, posts, updates and shouts. Read more
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Wish list for Facebook management and managing Facebook advertising campaigns Read more
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Wit the release of blogRank, here is the list of the top 100 blogs in social media. Read more
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Many search engine marketing agencies split these practices up into different services - without much integration. There’ll be an SEO department, a paid search team and an analytics expert, meaning Clients can then pick and choose what they want, like… Read more
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Maybe I’m not a Twitter Netiquette expert but in recent days and weeks I collected 5 mistakes that either I committed myself or were committed by others that really alienate me or other people without being that obvious. Read more
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