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MarcoVittigni


Would you believe there’s a top ranking site in a niche with over 300,000 searches per month which only has 4 pages and spams forums for links? Read more
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One the most common mistakes that many Webmasters and SEOs make is that they misuse the robots.txt, the META-robots and the rel=nofollow. All the above affect the indexing, the crawling and the PageRank distribution and as a result they can heavily… Read more
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An interesting analysis by Tim Grice of some recent Google ranking changes and what might be causing them. Read more
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Love the controversy. Miles has picked up on a Video showing that Instant Search is five years old and didn't work then, so has Google made a critical error? Read more
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I started working on my own piece about this, then Raven tipped me to this article from them on how yes, Virginia, there's still perfectly fine tracking of Google referrers from search despite Google Instant. Read more
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If you want to get deeper into using Google Analytics, this tutorial on how to set up Advanced Segments is easy to follow.  Ruud helps with setting up how to discover what questions people are using to arrive to your site.  Very helpful. Read more
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Will Google Instant affect affiliate marketing? If so, how? Read more
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We asked 17 analytics experts to share some tips and tricks surrounding Google Analytics; there are a bunch of great custom filters, hacks, and actionable tips - thanks to everyone who participated! Read more
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A guide to tracking the original search queries in Google Instant using Google Analytics. Read more
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Aaron interviews Rand on SEO, his company, and a zillion other things. This is LONG. :) Read more
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There aren't many places on your website where you can really let loose and tell your story. In our opinion, the "about us" page is one of the most neglected pages on a typical e-commerce site. It seems as though it's often written... Read more
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Interesting article on LDA, from SEOMOZ. They have developed a tool to help in analyzing semantic relevance, that if it checks out, could be a very handy tool. Read more
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Hey gang, here's my offering into what should be a littany of posts around LDA (and by extension SEOmoz's tool). Despite those that felt I should have been 'harder on them' I have tried to give more of a lesson into the world of LDA for now. More… Read more
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With lots of honest discussion on the direction of a site on the webmaster help forums, combined with reinclusion request, it is possible for Google to change their evaluation & trust of a site, removing penalties.Also more confirmation from Johnmu… Read more
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A must-read for every SEO out there - great insight by an excited SEO pro. Read more
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Tony gets this insight spot on. Online reputation management for the bigger brands is now an easy pass Read more
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Ruud Hein discusses why the removal of voting from Sphinn is a spectacularly bad idea Read more
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Picking up the gauntlet thrown down by Bill Slawski, here's my guide to optimising your images for ranking in Google Image Search. From filenames to picture dimensions, it's all relevant. Read more
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Great blogging tips from 30 different bloggers with 30 different perspectives. Read more
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I actually enjoyed this post from Jenn - almost a SEOBS worthy post!! #1 and #3 are likely my favs - SNIP - It’s not that they are “bad” or “stupid” questions. At all. They are in many ways perfectly reasonable questions asked by intelligent,… Read more
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An in-depth case study on how WordStream leveraged infographics to build links from highly authoritative sites while generating enormous traffic (and even some leads and sales!) via social media. Read more
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If you automatically follow everyone who follows you, then you may find your home feed a bit overwhelming. In order to keep up with all of the people you want to follow based on their interests and your connection to them. Here are nine great Twitter… Read more
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The writer remembered how many issues he encountered when creating feeds for clients (especially if you are using a CMS and not a custom xml feed for 50 or so products) and also how many questions posted by other people were left unanswered. He decided… Read more
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New Eye Tracking Study Released July 2010: New study tried to determine whether the intention behind queries affects the way people browse the results page, the relationship between gaze patterns and intentionality while performing queries. Read more
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This post discusses at what point an Internet Marketing company should say goodbye to a client. Read more
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