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Teddie


A lighthearted look at Adwords ad text guidelines for beginners. Read more
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Developing a social media strategy that focuses on monitoring brand, customer retention and and customer acquisition. Read more
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Research into how initial visible quality score is awarded. Read more
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Google rolled out a quick test of Yahoo like ’quick links’ which are a bit different to the usual sitelinks you see in Google.

Search Engine War managed to capture a screen shot before they disappeared. Read more
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another awesome post from SEOptimise. Read more
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Vertical Search, Local Search and then comes Real-Time Search...it’s literally flown out of nowhere. Read more
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Blog post from Econsultancy detailing their problems with a large site move. Very informative if you’re looking to do similar with other large websites.

From the post:

"On 14 December 2008 we relaunched the… Read more
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OK. In reality we were the top fastest racers in the (GAAC) Google Accredited Analytics Consultants, (WOAC) Google Website Optimiser Accredited Consultants Go-Karting race in Burlingame, California. The early heat was pretty easy and I got a really fast… Read more
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Mels writeup of the IAB’s Engage for Finance conference at London’s Centre Point. Read more
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One of the guys at Search Engine Marketing agency GUAVA (based in the UK, Denmark and Sweden) is at PubCon 2008 in Vegas. He’s keeping up to date on the SEM and SEO industry news, and keeping us up to date through his concise daily blog at… Read more
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I’ll credit this to Jonah Stein because he was the one who pointed it out to me, but said he didn’t blog so I could do it. The Akismet stats page clearly shows that since about August 2008 the ratio of Ham (legit blog comments) to Spam has… Read more
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Synopsis of the key take away points from PubCon 2008 Read more
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As everyone in the PPC world knows ever since Google implemented the ‘real time’ quality score system, keyword QS has been ranked between 1 & 10. Since this change in the quality score metric advertisers have been striving for this perfect 10. Read more
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More Great Tools From Nathan and Co...... Read more
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Statistical proof on the accuracy of Googles new improved keyword tool... Read more
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I really hate arguments over cloaking. Like really hate them. But Rand Fishkin recently did a chart outlining the degrees of "safeness" to cloaking that in turn riled up Google’s Matt Cutts in comments there. So I wanted to revisit some of the… Read more
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Danny Sullivan writes, "You have no privacy on YouTube. So effectively declared a US judge yesterday. And now somebody in the US government better stop grandstanding about search and privacy protection and actually get some laws enacted now.… Read more
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"One of the frustrations of doing SEO for large websites is the fact that Google makes it very difficult to see more than a small part of the search index. Even in Webmaster Tools, Google’s index search is built on the same mechanics as its web… Read more
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It is greatly ironic that algorithms, the quintessential example of all that is not human, would be so fundamental to social media. Last week I wrote a post about how Google gathers user data. This week I continue by exposing how popular social media… Read more
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Ann Smarty has put together a short all-in-one guide to summarize what we know about SEO for URLs. Read more
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View case study. Brian Carter shows how to use Google AdWords to prioritize local search marketing efforts. Article covers four ways to get a good number of geotargeted clicks from local AdWords campaigns:

1. Geotargeting at the Campaign… Read more
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When life hands you lemons, don’t just make lemonade! Think bigger than that! Roll out a nationwide chain of lemonade stands and cash out with an IPO. SEO Jessica Bowman was one of the first in the Yahoo! Brains to drain, but look who’s… Read more
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URL design? Is there any design involved at all in deciding how your Internet address and directory structure will look like? Yes, there is, or at least there should be! Nonetheless I see the same mistakes daily all over the place as if URLs wouldn’t… Read more
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Test results proving Googlebot really has been effectively upgraded to include parsing of flash to find links. Let the flash bombing begin. Read more
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It’s time to lock up your daughters, and here’s why: The roving spycar of Google’s Street View has been spotted prowling the mean streets of London... [photo] Read more
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