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Vaidyanathan


Barry Schwartz outlines the brand new changes with Google AdWords Certifications and Google Partners Programs. Read more
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Tin Foil Terry Van Horne continues his series on universal search. This time it's on temproal elements, news and PR approaches to universal search strategy. Admittedly, my head is swimming over the last while with all this stuff... an area not really… Read more
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This post examines different ways you can improve your local presence besides your typical local link building methods. Read more
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Does it?? Well, you tell me ; ) Read more
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While it's certainly not a road map as the title may elude to, but it does have a solid strategy. On that merit, worth sharing Read more
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Most people / businesses still don't "get" twitter - in fact it's the #2 Google suggest for "I don't get". Tad Chef (onreact) gives a clear and apt explanation of what twitter is about and what it can do for a business - perfect for passing on to… Read more
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Despite the inflamatory rhetoric of the Title and even within the post itself, Shoemoney hits the nail on the head with this post. Of course, his conclusion is in fact what SEO is or should be. Unfotunately, too many people think it's something else. Read more
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Aaron has a really good point. The privacy issue crossed my mind when I first heard about it. Read more
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Was just about to go to bed after a long day, clicked to the site, and about spewed my entire day's dietary intake.  Ian is just crack-me-up hilarious and yet sadly, so accurate in his take on the down side of conferences... Read more
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With this bunch of tools discussed by Debra Mastaler, your backpack will overfloweth with link building goodies. From the article, "Using backlink data to create a strategy and determine tactics is important when building links, so find a tool (or… Read more
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Becky Naylor reminds us of Web form testing and optimization: It’s one of the most important aspects of any website… how people can get in touch and make an enquiry. Often the form on a website is the main lead generation point and the main… Read more
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Keywords a natural place to begin discussing – and designing – a link building campaign... this article looks at seven ways that keywords can and should impact your next link building campaign. Read more
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Many Canadian businesses are faced with a conundrum: do they set up their website on a .ca domain or on a .com domain.  There are pros and cons for each, and some of those are related to SEO, to the rankings that the website can achieve in the search… Read more
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Good post from Rand at SEOmoz. "Some of these are obvious and well known, others are obscure and brand new. All of them solve problems - and that's why tools should exist in the first place." Read more
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Knowing the quantity and quality of a given type of link opportunity in your keyword space will help you choose the right direction for your link building campaign. Here is a process for quickly querying your space to identify where the best… Read more
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Lisa Myers highlights the countless problems that exist with Google Loca-... sorry, Google Places, and explains why these problems need to be fixed. Read more
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Kenny Hyder reminds us, "As online pro­fes­sio­nals turn for help with bran­ding needs and edu­ca­tion, they are for­get­ting one thing: crap in, crap out. Loo­king to your favo­rite social media site as a study in bran­ding is like trying to… Read more
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Here are some ideas on the main topics you need to cover in creating an impressive, yet realistic social media plan that garners executive buy-in and a clearer path to success. Read more
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A clear and concise look at how to add the Facebook 'Like' button to a webpage Read more
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Some rules and guidelines to stick to when someone offers your blog a guest post. Read more
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It’s a debate that’s more common than you might think. Strategy or Tactics first when it comes to social media? Read more
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SNIP - Recently we learned that most SEOs still consider that rankings are a performance indicator, just less of a value than in the past. Or at least according to a recent poll we held. This all begged the question, what ARE the metrics of measuring… Read more
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Lyndon Antcliff (Lyndoman) shares some linkbaiting wisdom. Highlights include "the implementation is the hard part", "Write headlines like the Sun [~ NY Post], think like the Economist [~WSJ]", and "Understand the power of 'lego kittens on cr@ck'". Read more
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An excellent SEO strategy piece by Hugo Guzman which sums up why I hate people referring to "SEO best practice" - try and apply SEO changes without taking context, branding guidelines and ROI it could lead to problems. Includes some great examples. Read more
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There are a lot of factors that make an affiliate marketer successful. We have provided some commandments for affiliate marketing that will your keep your online business in line for success. Read more
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