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Ann Smarty writes, "A SEJ reader sent us the following SEO question, which which I decided to discuss with our readers: What is an orphan page and dead-end page? What’s the difference? How are they harmful for your site?" Read more
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Tips on increasing RSS subscribers are mentioned around 100 times per day in the blogosphere, everyone and their cat wants to share their knowledge. That isn’t to say these tips don’t work, but they are tips that most of us know about. Recently I… Read more
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The relationship between bounce rates and SEO have been discussed at Sphinn and elsewhere lately. This post brings together 9 major objections to linking SEO and bounce rates, and refutes 8 of those 9 objections. Read more
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Every webmaster needs to proceed with caution when attaining links. There’s always a right way to do it and a wrong way. The key is to stay under the radar and strive to appear “natural”. How can you do this? In this article I discuss the best… Read more
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Straight from a conversation at a recent seminar, we bring you a new model for looking at the fundamentals of an SEO campaign: The SEO Pyramid!

This is a great way to visualize what you need to consider when analyzing the strengths and… Read more
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When it comes to viral marketing, your chances of failure far outweigh your chances of success. That’s why it’s so important for small businesses to have a realistic understanding of what viral marketing entails and what their chances of… Read more
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Wow, I need to subscribe to Dan’s RSS feed I think. Because this didn’t get posted on Sphinn yet and it’s AWESOME.

Dan Zarrella writes:
"I started collecting ReTweets a few weeks ago and have collected just over 84,000.… Read more
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There are many benefits to publishing a business blog and improved search engine visibility is one of the most popular. It’s pretty common advice to hear: start a blog and the fresh content will attract links, improving your search results. Such… Read more
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Social media mimics real relationships — in many cases. Would you do the following within real face-to-face relationships?
* Jump on the friendship bandwagon without properly introducing yourself?
* Consistently talk about yourself and… Read more
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WordPress 2.7 has been released with it’s new user interface. SEOs get ready to start fixing up your plug-ins for this wonderful new platform. Read more
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Everyone is a social media guru now a days. Just b/c they are on Facebook and Twitter they think they can actually sell social marketing services. Social media Marketing Snake oil is rampant. Be aware! Read more
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