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In the Social Web, We are All Brand Managers
Avatar Story Found By: bfblank 1199 Days ago
News Source: http://www.briansolis.com
Category: SEM
Everything we share online, the comments we leave, the posts we publish, the pictures and videos we upload, the updates we tweet, the statuses we broadcast in social networks and lifestreams, contribute to disparate digital recreations of how people… Read more
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Redefining the Echo Chamber to Excel in an Economic Crisis
Avatar Story Found By: bfblank 1217 Days ago
News Source: http://www.briansolis.com
Category: SEM
The point of this article is to redefine how startups (not solely tech companies) view and define early adopters and the "echo chamber" in order to gain momentum in order to “cross the chasm” to the next tier of evolution, adoption, and… Read more
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PR 2.0: Making Mistakes and Amends in Blogger and Media Relations
Avatar Story Found By: bfblank 1374 Days ago
News Source: http://www.briansolis.com
Category: Social Media
In the PR world of reaching out and connecting to bloggers to try and interest them in what our clients are doing, sometimes there is a fine line in what is considered Spam and a general pitch. This article is a great read about when pitching goes sour… Read more
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PR 2.0: It’s not about the screws -- it’s about the screwdriver
Avatar Story Found By: bfblank 1418 Days ago
News Source: http://www.briansolis.com
Category: SEM
When it comes to PR, many see just the "screws" like Facebook, Flickr, blogs, podcasts, etc. We often forget the real tool behind it--the "screwdriver" or engaging in two-way conversations whether online or in person. Many people see the tagging of… Read more
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Psst! Hey wanna try a Social Media Press Release?
Avatar Story Found By: bfblank 1462 Days ago
News Source: http://www.briansolis.com
Category: SEM
We should all be familiar with at least the term Social Media Press Release and many of us see the potential behind it and have seen the failure rates of the traditional press release in news coverage around the blogoshere and tech industry. So where to… Read more
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PR 2.0 = The Art of Listening and Engagement
Avatar Story Found By: charlieanzman 1468 Days ago
News Source: http://www.briansolis.com
Category: Social Media
Good piece from Brian Solis - Transforming customer into evangelists Read more
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