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In IT We Trust – sometimes too much. Whilst the general awareness of SEO best practice techniques has come on leaps and bounds over the past decade, website operators (especially at large corporations) still rely too much on the knowledge of their IT… Read more
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As we all know, China’s most popular search engine isn’t Google, it’s Baidu. Baidu was created in 2000 and at the beginning of 2010 it has about two-thirds of the Chinese market. It claims to be the most advanced Chinese-language search engine. Read more
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A new and overlooked way to increase conversion rates and CTR (and by proxy improve your AdWords quality score). Fantastic, in depth article on AdWords Ad Sitelinks, how to set them up as well as use cases. An amazing first post from the latest member… Read more
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A WebmasterWorld thread points to a recent presentation video by Yahoo and Microsoft of the transition timelines for Bing to begin powering Yahoo on both the organic and paid side of search. Read more
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A post answering the question "Where did all the traffic go?". A few based on a collection of sites that have benefited greatly from the latest Google Mayday algorithm update. Read more
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An epic SMX Advanced London roundup from From Mal Darwen. From the page: "SMX has a history of inviting speakers who share good information. There were a few mutterings about the validity of the 'Advanced' tag but I didn't speak to a single person who… Read more
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Stephen Pavlovich shares the same processes that he uses to consistently boost his clients’ conversion rates – sometimes even doubling or tripling them. (He specializes in industries like finance, gaming, travel and weightloss, where even a 5%… Read more
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Images (awesome ones that is) can some of the best link magnets on the web. But the problem is people tend to just steal them without linking to the source. In this post Wiep shares some tactics and tools you can use to ensure you get maximum link love,… Read more
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An awesomely useful list of tips and tricks for getting the best out of Mechanical Turk, oDesk, ELance & Craigslist for SEO projects. Required reading! Read more
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An awesome step by step walkthrough from Rich Baxter showing how to use pivot tables to construct awesome pivot charts to visualise keyphrase research and ranking data.Excel ftw. Read more
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This is an in-depth case study detailing how we got a link from the New York Times and other authoritative sites to the WordStream.com Blog. Read more
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I couldn't attend SES London but this mammoth post from Mark Nunney I didn't need to. Read more
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Perhaps you don’t realise that the chances are you’re already using elemental Microformats in your day to day lives as SEO’s. Read more
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Variety is important when building links, the experts say — links from different sources, links with different anchor text, etc. The same idea applies in social media, and it's important here on Sphinn. What does your Sphinn profile say about you? Read more
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Mark racks up yet another link building post that should be on the radar of all you link builders out there. An especially great read if you're just starting out a large campaign. Read more
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If you’re a web designer who thinks that “good CSS = SEO”, a writer who thinks that “good content = SEO” or a developer who just thinks “SEO = bullshit” then here are a few pitfalls to bear in mind if you’re considering using SEO as a… Read more
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Google opts out. Google.cn will no longer censor search results. Great move! Read more
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UK's largest PPC agency goes into administration with Barclays losing £5m in investment. Read more
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Find out how to add value to your blank review pages and ultimately make each page useful. Read more
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David Mihm knows local, and he has a few thoughts on how this deal may affect the landscape of local search as we now see it. Read more
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A simple way for companies to boost their website authority and overall rankings, through the power of their affiliates. Read more
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Last guest post of the year from Dixon Jones at Receptional. Gives some quick, top tips on how to ensure you're all set up correctly for traffic to start flowing from Microsoft adCenter! Read more
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Google will now personalize the search results of anyone who uses its search engine, regardless of whether they’ve opted-in to a previously existing personalization feature. Searchers will have the ability to opt-out completely, and there are various… Read more
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Please join me in welcoming Sphinn's new Editor, Matt McGee. Matt is a familiar face to Sphinn, having already served as a Moderator and now moving up to manage the site overall. Read more
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I'm sad to announce that I will be stepping down as Editor of Sphinn, as of today. I will however continue to take an active part in the Sphinn community and will stay on as part of the Moderator team.

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