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I joined Twitter when it was fairly fresh to the market, long before it began spreading everywhere in the mainstream media. I enjoy Twitter as it is like an ICQ, mixed with a message board. It is a very useful social media tool to stay connected with… Read more
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Here are my tips for getting over the initial blogging shyness... Read more
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We’ve all heard the business principle of “listen to your customer”. In analyzing the SEOmoz business, we took that principle much further ... Read more
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Choosing the affiliate marketing model that works for your site can be tough.  Take a look at the chart for a great explanation of various payment and advertising models, and find the right one for your site or product. Read more
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Ripoff Report is a blight in the search results and really needs to be removed. Read more
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What do you do when you finally reach your goal of #1 rankings? Do you simply enjoy the ride and pray Google keeps you at the top spot? Or is there a way you can be more proactive with your approach so you can maintain and even add to your success? In… Read more
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It would seem we're about ready for that biennial discussion about the state of SEO, what it is and perhaps what it should be.  John Andrews put me on this train of thought with his recent piece on Why SEO Sucks. Read more
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I don't know how Lisa Barone does it without absolutely collapsing on the last day, but here we have another roundup of her excellent liveblogging coverage from SMX West 2010. If you couldn't attend, you'll feel like you did with the coverage at… Read more
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Warning... extremely long post about Google AdWords quality score, how it came about, how it is calculared and on what levels, what it determines on different networks and detailed instructions on how to improve overall quality score. Read more
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Since SEO is all about optimizing for keywords that people are actually searching for, misspellings present a pretty big opportunity to gain visibility in search. You could potentially get more traffic and make more money from organic search by… Read more
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According to eMarketer, mobile search spending will grow 81% over the next two years. So there’s no better time to get a jump start on your mobile search campaigns. Here are 5 key steps to launching a mobile search campaign in AdWords.

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This is an in-depth case study detailing how we got a link from the New York Times and other authoritative sites to the WordStream.com Blog. Read more
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Multivariate testing software can greatly increase your website’s profits. This site lets you compare testing platforms, including the free Google Website Optimizer. Read more
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Starting a blog can be difficult, especially if you're still unsure exactly what a blog is or how to use it for your business! Make sure you have the right ingredients. Read more
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If you can’t tell from my recent posts, I think Google is quite revolutionary. With the implementation of Gtalk with video chat capabilities, Google Wave with the ability to have real-time collaboration, Google Docs & Calendar making document and… Read more
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Identifying new search term trends before they get really competitive is an easy way to get traffic. Here are a few ways to spot them: First, you might come across something noteworthy in your day-to-day life.  For example, let’s imagine Kanye… Read more
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A 400% increase was obtained from a total of eleven experiments, which were carried out at five different stages of the conversion funnel. Some of the changes made were very specific to Voices.com’s business, but others tend to work for most businesses. Read more
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Based on talking to nearly 200 companies who tried conversion optimization in the last year, over 60% of them report no significant improvement in conversion rates. This data should concern anyone who is considering conversion rate optimization (CRO) as… Read more
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From the Page: [Dave Wallace] As time rolls on, it is becoming more evident everyday that we are living in a Google world. What began as a search engine in January 1996 has quickly evolved into many additional things. Read more
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The boys from Ontolo have done it again with another awesome tool for link builders. Read more
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Everett says to be more than just the "SEO guy/gal". Add value across multiple disciplines that SEO impacts and you will become invaluable/irreplacable as an in-house SEO. Read more
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I sometimes wonder if bloggers in general share enough information openly. I don’t mean that I want them to share all of the deep dark personal details of their lives either. I mean, do we really say what we think? Or does fear hold us back? Read more
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Can you believe that it’s already 2010? I’ve been involved with Internet marketing and SEO for over 7 years now and each year has always been more exciting than the previous one. 2010 is looking to be no different. There are so many opportunities… Read more
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Google Analytics and Server-Side Analytics programs tend to update daily, leaving you behind the curve on social media promotions that can fizz out in the first few hours of launch without close attention. Here are 3 examples of solutions using free… Read more
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With SEOMoz releasing their top 500 link-receiving domains, I thought it would be interesting to compile a list of ways you can acquire links from the top 50 or so of those domains. Tread lightly though, as there are some pretty black-hat strategies… Read more
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