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A short survey to create a dataset on what Internet Marketing jobs really look like. All of the data will be made transparent and free to use/distribute. Please help us illuminate the job landscape. Read more
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"If you’re seeking signs of hope or signals for where to put your time, money and energy for your online business, I have some direction to pass along. The convergence of Internet Marketing and User Experience design is where the action is." Read more
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When your site has been live for a significant amount of time your analytics offer a wealth of useful information. For an SEO campaign (or any other marketing campaign, for that matter), the best adjustments you can make will be those based on user data. Read more
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Michael Gray makes a good argument for how Google should handle the semantics of it’s changes to its ranking algorithms. Read more
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Ciaran explains why he’s steering clear of the buzzword "conversation" when describing a relationship between a brand & a consumer. Despite the hype, real, honest-to-goodness conversations so rare as to be remarkable when they do exist. Read more
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Rachelle Money from Wordtracker interviews Lisa Ditlefsen, talking about Lisa’s new company, being a chick in SEO and next weeks SES London. Read more
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Distilled’s Will Critchlow discusses his seo theory for the morning. Nofollow is dying.... Read more
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Rob analyses an interesting question - is an SEM purely a search marketer? Or does he/she play a much larger role in the success of a website and business? Read more
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"The authors make a case for designing content that addresses specific consumer mindsets, needs, and capabilities. They pursue the lowest common denominator between marketer goals and consumer needs — advocating a limited tolerance for bells and… Read more
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Great look at keyword research Read more
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Where I give 10 reason why people should attend SEMpdx’s Searchfest March 10th in Portland. Read more
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It’s a new year, which means one thing - everyone is out at the gym trying to lose weight…again. It seems like an endless cycle. They make New Years resolutions to eat healthy and exercise, yet by December they’re heavier and more out of shape… Read more
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Brian Carter writes "Should SEO Success Be Measured By Rankings? Traffic? Conversions?

There’s been a lot of discussion in the SEO community over the last few months about how important rankings are or are not, and whether the main… Read more
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Fantastic look at what SEO means (since we use like 800 variations of the three letter acronym) and how we sell it. Read more
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Mark throws a tiny tantrum - 8 annoying things about Stumbleupon. Read more
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Darren Rowse writes a guest post on SocialMediaMom....4 Tips for Social Media Toddlers.

So many of us as Social Media Toddlers seem to get bogged down by the way things should be done or by being concerned of how others will receive us -… Read more
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Dear Danny,

I love Sphinn. And I really love Search Engine Land. But if the two are separate, why do you force me to submit something from SEL to Sphinn in order to comment on it?

There are times when I don’t want to… Read more
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Latinos are the fastest growing demographic in America. Yet marketers often approach their Latino marketing in a stereotypical, "muy caliente" way.

Could dignity in marketing actually be better for business? Read more
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Darren Rowse is regularly asked how he’d promote his blog if he was starting out again today and didn’t have the profile that he currently has.

First in a series of posts - all of which are focused upon the topic of finding NEW readers. Read more
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Gab Goldenberg offers some very useful tips and observations on why, as a webmaster, being dependent on Google for traffic / monetization is shaky ground at best and what we all can and should be doing to work around this. Chock full of great tips and… Read more
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For many people, a manifesto is something to think about. For some people it defines a way of life. For a very few people it may become an object to be feared, disputed, and opposed. Like art, a good manifesto evokes some sort of reaction in people. You… Read more
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This post could also have been titled “Tracking Radio Ads” or “Measuring Online Impact of Offline Marketing” or “Success in a Nonline World. It will touch on all of those. Read more
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And conversely so, this leads to an important point often neglected: What you do not publish on your site will define it. The absence of certain content positions your site against another competitor and allows it to develop an identity among others. Read more
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One of SEOmoz’s former regular blog contributors, Michael Martinez, posted his "Thoughtful SEO’s Manifesto" this week. After reading it, Rand Fishkin thought it would be fun to highlight some of the differences in how Michael and he think… Read more
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If you don’t show passion for your web site, it will perform that way. Read more
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