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Peter Da Vanzo writes, "Do your tags scream "Click Me"? Following on from my post yesterday, How To Craft Kick-Ass Title Tags & Headlines, lets look at meta tags as an advertisement, and why you need to think carefully about your offer, and the offers… Read more
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Great guest post by Skellie over at Problogger. What is the real value? Read more
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Dave Snyder writes "So I was doing some research yesterday, and was noticing a drastic difference in the quality of the Live search results.

I decided to do comparative analysis, and was stunned to begin finding that Live’s results were… Read more
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Google can now index the audio contained in video files. The technology called, "GAudi" access a video, converts the audio into text, and determines rankings based on the content. Read more
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Just when you thought your PPC campaign’s weren’t getting the ROI they deserve...... Read more
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You’re No One If You’re Not On Twitter
140 characters is all you need to say. Read more
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Social Bookmarking is a method to store, organize, search and manage bookmarks of web pages online by the users who want to remember/share it for further use.

There are many bookmarking widgets available that publishers use to make the… Read more
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Where I give Shel Silverstein’s "The Giving Tree" a modern spin. Read more
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At a large organization, setting and managing expectations can be crucial to your growth as a marketer. Along those same lines, having some basic understanding of managing projects can also make or break your campaigns and the overall success of it. Read more
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Ann Smarty writes, "As a sitewide element, footers used to be a widely used way to both interlink your own pages and add external sitewide links. It was then so much used and abused that it turned into a some kind of "red flag" for search engines… Read more
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This step will require programming knowledge and custom programming in order to extract the correct variables and build an array for instances where there may be multiple products. The array will then dynamically add all the products and build the… Read more
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Huge guide (30+ pages) to finding keyword list expansion opportunities and weeding out the negative keywords. The first half is mostly for beginners but the filters, settings and automation sections lean toward the intermediate ppc manager. Read more
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Dave Naylor: Are we starting to see Google turn the screw of “we don’t like you” on blogs? For many months rumours had been flying around that Google was going to purge a lot of blogs, at the beginning of last week I noticed that some of my pages… Read more
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If you have been involved with online marketing, web publishing or blogging for a while, I am sure that you have come across the terms linkbait, socialbait and viral content at least once. Despite the widespread in their usage, however, we still don’t… Read more
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So while at it and during the remaining of the last 30 days nothing much happened, besides, yes, besides that I got in a way “popular” on Digg (where I was buried before reaching the frontpage) and 3 other social sites where you’d rather not… Read more
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If only people would learn from this. Tad gives real examples of why your content won’t make it on social media sites; worth your time to read. Read more
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It’s time webmasters decide what links to appear on sitelinks or just be satisfied with the existing wrong ones.Google shows more sitelinks, and there are more inaccuracies seen in them than anytime. Read more
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Tomorrow May 10th, 2008, the first European WordCamp ever to be organized will take place in Milan, Italy. This one-of-a-kind initiative will be hosting one of the most important names behind the highly reliable blogging platform existent today, Matt… Read more
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If you have ever had a few glasses of Cabernet Sauvignon or a couple bottles of beer while working over the weekend at home, it could be pretty easy to get a little side tracked, especially if you have many diverse clients with similar keyword segments… Read more
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"Live Search just blogged their guiding principles. This is pretty important if you believe that the Microsoft vs. Google fight will only get bigger." - From the post

Comparing the guiding principles of the two search engine majors’… Read more
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An article about marketing online, which tools and channels to use and what to consider. Read more
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Quantcast’s new service lets you search for web sites that are highly visited by particular types of people. Read more
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Every time we do social media strategic reviews for clients we can’t help but note the growing influence of YouTube on a company’s reputation. So, ahead of our Social Media Influence conference we decided to compile our own YouTube Corporate… Read more
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If you are planning on starting an online magazine or membership / subscription website, getting things right from the very beginning can save you a lot of time, money and heartache later.

This checklist of features is based on the… Read more
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Well, it was inevitable–but I’ve got to say that I’m a bit surprised at how fast things are moving. While it’s still very early in the game, it looks like advertising and marketing activities are beginning to creep onto Twitter. Read more
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