Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

jonnydunkley


Google has recently added a new feature to Google Webmaster Tools (GWT) called “Parameter Handling”. This feature allows site owners, web development and search agencies to add up to 15 URL parameters that you don’t want Google to crawl and index. Read more
Comment3 Comments  
So the will they? Won’t they? relationship between Microsoft and Yahoo! has dragged on like an Eastenders omnibus. However, the deal has finally been announced this afternoon. So, what does this mean to the search industry? Read more
CommentDiscuss  
The digital marketing industry is starting to recognise you can no longer look at your different channels as individual silos. Understanding how your online mix fits together is something more and more people are looking at. But how do you go about it? Read more
Comment1 Comments  
Stephen Murphy shares his findings on the impact of the Google Suggest. The article demonstrates the increases in search volume for keywords displayed with the suggest feature along with some other insightful stats and advice. Read more
CommentDiscuss  
In the late 90’s we witnessed a knowledge, communication and connection revolution. The “internet boom” saw the creation of some of the largest businesses today. This brought unimaginable innovation and creativity. Old markets were re-energised… Read more
Comment1 Comments  
What Kenshoo does exceptionally well, compared to the competition:

* Get your ecommerce data into their system
* Help you restructure existing account complexity into tighter ad group structures
* Attribute conversions to… Read more
Comment4 Comments  
Running PPC and SEO campaigns in isolation from each other often means many learnings and advanced SEM tactics and techniques are being missed. This post looks at some of the ways your PPC campaign can inform your SEO strategy and vice-versa. Read more
CommentDiscuss  
Microsoft’s search engine Bing, announced today, is certainly different; it does things in new ways and brings a fresh approach to search. Whether this will create a seismic shift of users from that search monolith Google is another story and only… Read more
Comment1 Comments  
Are you driving traffic to the most relevant pages on your site? If you’re not directing your organic traffic to the most relevant pages then get your SEO or SEO company to get the best possible pages ranking. If the same is true for you PPC… Read more
CommentDiscuss  
A good look at Google Suggest - "There is no greater crime than paying for traffic which you do not want! The use of robust negative matching should be an integral part of your campaigns anyway, but the Google Suggest tool can perhaps provide you with… Read more
Comment2 Comments  
Dave Freeman on the latest Google update and what it means for searcher behavior. Read more
Comment1 Comments  
For a long time now good SEO’s have religiously checked their analytics package/packages to see exactly how their sites are performing both in terms of traffic, conversions, bounces and usability. Over time this has become increasingly difficult as… Read more
Comment1 Comments  
Put simply, effective use of Social Media is the most strategically important opportunity in online marketing today. It is incredibly cost efficient, scalable and will transform the way you interact with your current and future customers. Read more
Comment1 Comments  
Great article by George:

Investment Banks call me just about every week these days, asking whether our clients’ search budgets are growing or shrinking given the state of the economy. Their interest is in valuing Google and Yahoo stock,… Read more
CommentDiscuss  
For those who don’t know, Gensemer led the team at Blue State Digital who orchestrated President Obama’s online campaign, generating over $500,000,000 in campaign funding, an amazing amount of money by any standards. Read more
Comment2 Comments  
Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: