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jphillips


Based on talking to nearly 200 companies who tried conversion optimization in the last year, over 60% of them report no significant improvement in conversion rates. This data should concern anyone who is considering conversion rate optimization (CRO) as… Read more
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Do you possibly miss out on custom from people you fail to connect successfully with? This post includes VAK and NLP techniques in regard to usability and marketing... Read more
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Can you believe that it’s already 2010? I’ve been involved with Internet marketing and SEO for over 7 years now and each year has always been more exciting than the previous one. 2010 is looking to be no different. There are so many opportunities… Read more
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Google Analytics and Server-Side Analytics programs tend to update daily, leaving you behind the curve on social media promotions that can fizz out in the first few hours of launch without close attention. Here are 3 examples of solutions using free… Read more
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The list is here: the 100  Most Influential Online Marketers of 2009. Discover the movers and the shakers of SEM in 2009. Read more
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With SEOMoz releasing their top 500 link-receiving domains, I thought it would be interesting to compile a list of ways you can acquire links from the top 50 or so of those domains. Tread lightly though, as there are some pretty black-hat strategies… Read more
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Google recently announced that it’s algorithm will factor in page load speed in addition to the other 200 or so ranking factors currently employed. This move, broadly welcomed by web developers and users, means it is now more important than ever to… Read more
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Voting is now open for the top 100 online marketers of 2009. We received hundreds of nominations and boiled the final list to 223 names. Read more
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First set of Google Website Optimizer tips and tricks created specifically for ecommerce websites Read more
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Be sure to bookmark those tools reviewed by very smart Marie-Claire Jenkins. Read more
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Twitter, in particular, is interesting. I’ve written before that Twitter is the future of search and I still stand by that claim 100%. In fact, both Google’s and Bing’s recent partnerships with Twitter to incorporate real time status updates into… Read more
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Who knew that AT&T towers throw out new IPs on multiple class Cs IPs every time you turn on and off 3G? Read more
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Google Commerce is a new hosted search product specifically built for retailers. It seems like it’s some sort of bastard child between Google Custom Search, some parts strapped on from Froogle (or Google Products), and who knows what else. You can… Read more
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It has been a years since we released the list of top 100 Most influential internet marketers of 2008. This year we are looking to get the community a lot more involved. So, we instead of relying on email to collect nominations, we are opening… Read more
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Determining everything from the competitiveness of a keyword to the sophistication of a ranking page has relied on insufficient data. Using PageRank and link totals alone, SEO's have long attempted to get at one of the most important metrics --- the… Read more
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Nice post on the concept of keywords and the way we are browsing the web, searching answers for our queries.

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If you’re following business trends with any level of interest at all, you’ll have noticed how many opportunities there are to outsource your business processes. SEO is no exception. We are bombarded daily with the promise of more for less:… Read more
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So is this Twitter and Facebook search integration a game changer for SEO and Internet marketing? I vote yes. I’ve written before that Twitter is the future of search and this real-time search integration is clearly a step towards that direction.… Read more
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Taking extreme positions on Users versus Search Engines makes for good link-bait but a balanced approach makes for more effective SEO. Read more
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Most entrepreneurs by now realize the power of the Internet for growing their business.  They often approach an online business coach when they are dissatisfied with their results and are hoping to get better results.  This post discusses what often… Read more
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Naoise Osborne at Acquisio writes: Much of humanity’s knowledge is in the process of being digitized, and a new set of rules are currently in draft-mode concerning how this wealth of knowledge may (or may not) be made available to the public. If… Read more
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If you’re engaging in any sort of link building or online advertising campaign, these are important questions to ask and get clear answers to. Read more
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Simon Abramovitch flexes both his SEO and Comedic muscles with this SEO groaners. Read more
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Interesting case study on persuasian in marketing. If you watched Mad Men - think the Lucky Strike/ 'it's toasted' storyline. Read more
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Some of my friends ask me what I think are the most common mistakes e-Commerce sites do to limit its search engine visibility. I will list 5 most common mistakes I encounter while visiting e-Commerce sites on a daily basis. Read more
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