Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

jvivolo


Andy Komack has compiled a list of 200+ negative keywords to consider when building PPC campaigns. Failure to incorporate negative keywords costs you money, and can impact CTR, which in turn has an effect on PPC quality scores. Keywords organized by… Read more
Comment7 Comments  
A great post detailing 25 things an SEM/SEMM can do to tie up loose ends during a 2 hour window when their spouse has a "must see TV night".

What a great concept. Thanks for the chuckle! Read more
Comment6 Comments  
If you’re following the buzz, you’re already understanding the fact that success in social media is not as easy as initially perceived; it takes time, strategy and commitment. Your time investment in developing networks in social media communities… Read more
Comment3 Comments  
From the page: "here are a few ways candidates and marketers should be looking to leverage the power of Paid Search in their political endeavors" Read more
CommentDiscuss  
While search marketers understand how your "personal brand" is affected by social media, what about the effect on relationships outside of the online marketing space? Some observations based on experience and thoughts/ideas related to communicating the… Read more
CommentDiscuss  
You really should not read this article. Please don’t! I warned you. It’s partly about how gay musicians can help your marketing efforts. Read more
Comment10 Comments  
Have you ever clicked on an ad in digg, if you were logged in it may have been a different delivery system than if you were not. Read more
CommentDiscuss  
From Barry: "It is currently in a private beta, so I am not even sure if I can blog this, but I read all the privacy pages, and most are returning not found errors, so I am going to post these screen captures for you." Read more
CommentDiscuss  
An interesting discussion on how the rapid popularity of the search engine marketing "idea" fuels stories of sensationalism and questionable "facts" around the business of SEO and the people involved. Read more
Comment5 Comments  
Strong post here from Derek on link building, and well worth a read for those looking to gain a better understanding of evaluating link opportunities in the ever changing marketplace. Read more
Comment3 Comments  
We’re all looking at social media applications as an opportunity but how many of us are actually integrating these tools on a regular basis? Here’s a proposed look at the how, why and what social media tools may make sense in the everyday… Read more
CommentDiscuss  
When you start reading down the list, you might think Michael has gone absolutely bonkers, until you get to his explanations further down the page. Read more
Comment32 Comments  
Is Wikipedia sharing a spammer blacklist with Yahoo and Google? Search Marketer and Wikipedia volunteer Jonathan Hochman says yes. And what makes someone a Wikipedia spammer? Content? Automated Links? Read more
Comment5 Comments  
Stephan Spencer: "Wouldn’t it be great if all those whiz-bang Web 2.0 interactive elements based on AJAX (Asynchronous JavaScript and XML) and Flash—such as widgets and gadgets and Google Maps mashups— were search engine optimal?
Read more
Comment9 Comments  
from the site "Here’s an analogy for you. The other day, I was working my butt off in the gym on the cardio machines, panting wildly with sweat dripping off me and my face as red as a beet. Not the most attractive sight, but I figure, you’re… Read more
Comment5 Comments  
Even with the competition for the summer season, Google still managed to have another amazing quarter. Great quotes from 10e20’s Chris Winfield in the article too... Read more
Comment3 Comments  
No one gives out a free pass to success in any market, including social media - but if you spend the time to learn, contribute and invest in the communities as well as network with people that share the same interests, you’re much more likely to… Read more
Comment1 Comments  
In relation to the recent topic of Website Grader - whether you agree or not with it’s value, here are some key takeaways on what went right in the discussion and ideas on how you can apply it to your own social media strategy. Read more
CommentDiscuss  
10 top fantasy dreams bloggers don’t want to wake up from. Up and coming blogger Dana Wallert shows her humorous side. LOL, this post is pretty cute. Read more
Comment5 Comments  
Social-media-optimization.com announces a new fantasy football league for SMOs, SEOs, SEMs, and other web pros who love football. Read more
CommentDiscuss  
See how AskDanAndJennifer.com have used social media tools like video to drive traffic to their web site Read more
Comment1 Comments  
So, you’ve got a blog and you have money to spend on it. You are either one of the well-off bloggers who is entering the blogosphere with a budget, or you managed to make a handsome profit last month and are looking to re-invest. These are the options… Read more
Comment2 Comments  
Lyndon Antcliff provides some sound advice on what differentiates the success or failure for many blogs: The ability of the blogger to create a unique personality. It’s been said before, but savvy readers will take note from good writers and do… Read more
CommentDiscuss  
Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: