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mike.tekula


Michael Gray makes a good argument for how Google should handle the semantics of it’s changes to its ranking algorithms. Read more
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Dr. Pete drops some usability knowledge on us. He boils it down from a science to a sentence - a simple thing we all need to keep in mind when it comes to building websites. Plus it’s a funny post. Read it! Read more
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Joanna comes up with the ABC’s of online networking.... perfect for someone just getting started. Read more
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Lately, I’ve [Ben McKay] been developing ideas around the ideas of how it would be best to ‘teach’ someone SEO. It has always occurred to me that because of the intricacies and the continual evolution of search marketing and SEO more specifically,… Read more
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Your web site’s bounce rate may be a significant factor in your search engine rankings. If the bounce rate on your site is high, you could end up with lower rankings in the search engines. Correspondingly, lower bounce rates may actually offer… Read more
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Danny interviewed SearchWiki product pros at Google. Read more
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Google has been at the top of the PPC and personalization game for the past few years. Their goal has always been to produce the best results for the end user, no matter the results to the advertiser. In late September 2008, some friends on Twitter,… Read more
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From the post: there’s no ’one size fits all’ in SEO. Every solution will look different, have unique components and require it’s own level of time and attention. That said, the SEO workflow cycle is, in general, the same or quite similar… Read more
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In light of the unpredictable nature of SEO, it makes sense to take measured steps over time and regularly evaluate the impact of actions taken. In the interest of a simple approach to organization, I use a 4-phase cyclical workflow that informs nearly… Read more
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Search engines are getting smarter day by day, technologies are advancing minute by minute, and search engine optimization specialists need to get on board and prepare for the future of SEO. Read more
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Your website analytics are a crucial source of data when it comes to keyword research. If you’re running analytics, start there first when you set out to identify new keyword opportunities. Read more
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Discusses why online retailers would want to segment branded search vs. non-branded search to gauge success of landing page optimization efforts and other persuasion techniques. Read more
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The latest great YOUmoz post from Rishi on Small Business SEM: how to combat shady / snake oil SEO competitors by educating and empowering your clients. Read more
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Fantastic look at what SEO means (since we use like 800 variations of the three letter acronym) and how we sell it. Read more
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(Disclaimer: There is good news here too - but only if you take immediate action. Warning: Some of this is considered ‘advanced SEO’). Read more
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Jane thinks that there is a lot of hot-air which passes for insight in the search industry. I think she should just get on with creating good content....

;) Read more
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SEO is bursting with personal brands. Brands that have been so ingrained into the industry that we don’t always even realize there’s a company behind these folks. Obviously this goes on in other industries as well, but I really think we SEOs… Read more
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Don’t be surprised to see advertising on Twitter soon. It’s about the only way the service can generate revenue. But will it be enough? Insightful article by Ben Kunz at BusinessWeek. Read more
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One of the problems with working on Small Business SEM is content development. So far we know what keywords we are targeting, who our link market is, and how to gain those links. But in order to target a large range of the long tail keywords, we do have… Read more
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It’s okay to be firm with difficult clients. Some clients give you so much stress that you just want to let them go. They eat up your time needlessly, leaving you less time for actual clients or the work you have to do. Before, I would just be there… Read more
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Ian says, "I have a great team. You can build a great internet marketing team, too. Not by saying "I need a developer" and "I need an SEO expert". That’ll get you something resembling an Edsel, only less functional. Instead, make sure you have a… Read more
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Jane Copland takes a look at things which could, and definitely could not, be linkbait. Read more
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Dr. Pete Meyers, a well-known usability expert and Twitter addict, has decided to ring in 08-08-08 by celebrating "Twitter and [his] international friends by spending 24 straight hours on Twitter."

So no matter what time zone you’re… Read more
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Ann Smarty says: Ok, it’s been more than 6 months since I started blogging. This was something completely new and overwhelming for me...And now after some time passed, I can look back to define best tactics that helped me a bunch. Read more
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However i was not able to attend Google webmaster chat last night … seems like m lazy now a days … but here are some of the takeaways, myths and questions left after JuneTune … Read more
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