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If you couldn't make it to SMX East, here's everything you need to know about what went down and who said what straight from the Outspoken Media blog.  Liveblogged coverage of all 15 sessions. Read more
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It’s NOT election time (yeeehaaaw!) – Which is most likely the best time to start your NEXT election campaign efforts. Naoise at Acquisio talks about the steps involved with marrying search campaigns to political campaigns. Read more
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The Elements of Social Content Success - While linkbait does bring tremendous SEO benefits from links and traffic, visitors also benefit from the quality content. As long as it’s relevant to your audience and delivers on its promises, linkbait is… Read more
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Naoise Osborne at Acquisio writes: Much of humanity’s knowledge is in the process of being digitized, and a new set of rules are currently in draft-mode concerning how this wealth of knowledge may (or may not) be made available to the public. If… Read more
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If you are making the transition into SEO for e-commerce websites, learn from these mistakes and experiences. You'll save yourself a lot of headaches. Read more
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Brent D Payne, as the Tribune Company’s in-house Director of Search Engine Optimization (and bald SEO legend), has managed a 20 million increase in monthly visits to its websites, including the Chicago Tribune and the LA Times. Payne tells Rachelle… Read more
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Debra Mastaler built links AND sold more services/products using this contest approach. Interesting that it involved an outreach to a purchased email list. Take notes - this is good stuff. Read more
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Wondering how to get that super exciting SEO or online marketing education? It may not be as straightforward as you'd like.  There are few options when it comes to SEO higher education... Read more
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Just because you get a negative response on a blog post doesn't mean it's necessarily a bad thing.  Being somewhat controversial can equal success, particularly in the SEO/online marketing industry. Just ask Graywolf or Lisa Barone =) Read more
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Big brands that aren't using Social Media are missing the point, ignoring their customers, and pissing people off. They need to wake up and face the music. Read more
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My [Janet Meiners Thaeler - aka Newspapergrl] approach to press releases is different than traditional PR. Most of the press releases I write are less about getting press coverage for my news, and more about getting quality backlinks to my site.… Read more
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This list of the 30 free SEO tools you must know will be a mix of web based tools, stand alone software, and Firefox extensions. Read more
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If your boss just asked you for a report on the much talked about Microsoft-Yahoo deal, just point them this way. Danny Sullivan offers a complete A-to-Z breakdown of the deal, starting with the background basics and finishing with the intricate details… Read more
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Microsoft and Yahoo have a deal, but its complicated. Details are here. Read more
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Where I argue that blog posting and article writing is the best way to get visible in the search marketing community & to advance you career. Read more
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Great video on YouTube from an unhappy customer generates 3.6 million views. Making United Airlines find out the hard way how costly bad customer service and online reputation management can be! Read more
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This post by Chicago's RedEye free daily lists over two dozen things that will help one's social media success. Do you agree or disagree? Why or why not? How would you expand upon each or any of these points? Read more
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Rand Fishkin walks us through 10 Tips For Advanced Keyword Research. Read more
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From Jill Whalen: With the latest brouhaha over PageRank sculpting, the boondoggle nature of many techniques that pass for SEO has become clearer than ever. A “boondoggle” is defined at Wordnet as “work of little or no value done merely to look… Read more
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After reading Mashable's article about 4 great tools for tracking Twitpics, we did some research into using them for brand monitoring and marketing.  Whether marketers are currently using PicFog or Pingwire already or not, it seems there's a lot of… Read more
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Page Segmentation is certainly an area that SEOs really might want to be paying more attention to these days. Considering that each of the big three have dabbled into it (to varying degrees) over the last ½ decade, there is every reason to believe… Read more
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If you have a product or service that no one is searching for, SEO isn't your ticket to success. That's when public relations, social media, and a little bit of creativity comes into play. Read more
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Marriages are a lot of work - ask anyone who is married! But we can learn from them, and apply the patience, communication, trust, freshness, acceptance and common interests to online marketing. Read more
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PRWeek released a list of the top 25 communicators, across a variety of industries. Think you can find them on Twitter? Why are the leading communicators not using the hottest communication tool? Read more
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The importance of keeping your balance when building links. Read more
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